How to Capitalize {keyword}?

Discussion in 'Google AdWords' started by flip, Jan 8, 2007.

  1. #1
    Let's say my keyword is World of Warcraft.
    When I put {keyword} in my AdWord title, the ad comes out uncapitalized: world of warcraft.

    How do I capitalize the first letter of each word when using the {keyword} function?
     
    flip, Jan 8, 2007 IP
  2. volk23

    volk23 Well-Known Member

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    #2
    {KeyWord} will Cap each word of the keyword term
     
    volk23, Jan 8, 2007 IP
  3. abuzant

    abuzant Well-Known Member

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    #3
    - Copyrighted term?
    - Middle of sentence?
    - Used the shift key? :D
     
    abuzant, Jan 8, 2007 IP
  4. TatiAnA

    TatiAnA Active Member

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    #4
    why do you need to capitalize the keyword you're submitting? Google in my honest opinion, doesn't pay attention whether it's a capital letter or a small letter that's being typed on the search form
     
    TatiAnA, Jan 8, 2007 IP
  5. B.V.E.

    B.V.E. Peon

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    #5
    He's not talking about submitting keywords but about dynamic keyword insertion... (displaying capitalized words can sometimes increase your CTR a bit)
     
    B.V.E., Jan 9, 2007 IP
  6. volk23

    volk23 Well-Known Member

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    #6
    makes the ad copy look nicer.
     
    volk23, Jan 9, 2007 IP
  7. TatiAnA

    TatiAnA Active Member

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    #7
    Oh okay. Sorry about that
     
    TatiAnA, Jan 9, 2007 IP
  8. samroy

    samroy Peon

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    #8
    {Keyword} = World of warcraft
    {keyword} = world of warcraft
    {KeyWord} = World of Warcraft
     
    samroy, Jan 11, 2007 IP