What are some underrated social media platforms or marketing channels that you've found effective for driving traffic?
All marketing channels, which are already effective for driving traffic, are rated quite well. But it is possible to find the under rated sources of the traffic, which may be effective in the future. Everything started from nothing.
I found tumblr also good for driving traffic. For my adult sites, the effective channel is traffic trade. I have traffic trade script setup for all of my adult sites and actively looking for trades with other sites.
My suggestion is that, at the beginning of your work, you can utilize any platform to create backlinks. It is important to establish these backlinks on each platform and social network as they are both necessary and complementary.
I think Quora is pretty underrated due to the fact that you have to insert your website links in a certain way. Quora, and then Reddit.
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I found substack its pretty good Its a submiter article website and if you have patience to write a good quantity of articles you will get good pasive traffic on autopilot
Not sure if these are underrated, but my best suggestions would be Quora, Linkedin, reddit, Twitch, Telegram and Slideshare.