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Looking for email marketing strategies to produce sales

Discussion in 'eCommerce' started by mrkeight, Dec 5, 2021.

  1. #1
    Hi I am sending several offers to 2000-3000 subscribers but cant produce a lot of sales

    Where should i look to accomplish sales with email marketing?

    Please advise
     
    mrkeight, Dec 5, 2021 IP
  2. audiencemate

    audiencemate Peon

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    #2
    Hello,

    Alot depends on this question. It depends where in the funnel your customer is falling off to begin with. It could be your subject line, your copy, your offer, your segmentation. The variables are many. Your customers are not obligated to buy from you, however, you are obligated to EARN their business. So, with that said the best place to look to accomplish this is in your ESP analytics. I hope this helps
     
    audiencemate, Dec 5, 2021 IP
    JoeSpirit and sarahk like this.
  3. yaroslav_nz

    yaroslav_nz Greenhorn

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    #3
    How did you generate the list? maybe the list is dead?
    What is your copy writing like?
    Are you sending the wrong offer to the wrong list?
     
    yaroslav_nz, Dec 5, 2021 IP
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  4. yaroslav_nz

    yaroslav_nz Greenhorn

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    #4
    lol I first though you meant Earning Per Share... but is ESP email service provider?
     
    yaroslav_nz, Dec 5, 2021 IP
  5. Anothermarketeer

    Anothermarketeer Peon

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    #5
    Based on what others already mentioned, you would want to segment the list and create tailored email campaigns for each, even through in A/B testing
     
    Anothermarketeer, Dec 23, 2021 IP
  6. 4DL

    4DL Greenhorn

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    #6
    As mentioned, we don't know the state of your list.
    Personally, I use scrapebox to generate targeted lists.
    However, if you are low in cash, there are always websites like 'the yellow pages' where a lot of the target email addresses are waiting to be taken.
     
    4DL, Jan 5, 2022 IP
  7. VortexAlpha

    VortexAlpha Member

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    #7
    You should first work on clearing up your list, remove all invalid emails and check if you are sending messages only to valid and existing addresses. Also, try to segment your list a bit before you actually start sending emails, see if there are some criteria on which you could divide your leads, and change your message a bit. If you want to drive more sales through this, you need to understand the needs of your audience and try to catch their attention with your content and subject line.
     
    VortexAlpha, Jan 17, 2022 IP