I create motion graphic animated videos. The videos are for educational purposes only. To name a few videos I have created - personal finance, student loans, index funds, assets vs liabilities, financial aid, and more. I have some videos listed on my YouTube channel. The others are listed on my website. So my question is how do I get the right set of eyes on my videos to receive feedback?
Just to be clear: you are trying to promote educational videos that you create, correct? Or are you trying to offer video creation services to others who have a need to make an educational video? If it is the former, you might want to consider putting your videos up on udemy.com.
I think too that Udemy would be a good try, but you gonna have to test things out, find who your ideal customer is and where they hang on..
Keep posting, and share on Facebook, Twitter, Instagram, etc. It sounds like you're trying to get better at creating animated videos, but regardless of your goal, you need to keep posting on YouTube and sharing on social media. There are facebook groups where you can post and get feedback on your videos. You can use your current videos to make a Fiverr gig and sell your services there, as this will help you get feedback and improve at the same time.
I think Youtube is the key. You just need to keep going with it and try and create a video that appeals to current trends. Eventually your channel will start to pick up traction.
You have to distribute your content on all the possible channels. YouTube, Facebook, IG (IGTV), DailyMotion, Vimeo, Twitter (2:20mins video) etc etc. Keep sharing your content on all the platforms you feel your audience is on. There is no need to go vanity metrics, you just have to be constant and it will grow. Also, you can put your educational videos (courses?) on Udemy.
Even though people mentioned FB, YouTube, Twitter, Vimeo etc. You will need a Social Media marketing strategy... All the time I see recommendations of YouTube then the user posts random crap on a random channel they created and get 0 views then quits. You need a planned out well organized strategy and be consistent with it to see even minimal results. Bigger results comes with time and experience.
Put a finance page on facebook, upload videos there. Youtube is more popular than facebook for videos. Upload your content there as well. Use youtube's embed code on your website to display videos there.
Thats just the one thing. If you wanna do good marketing you have to know your customers. In that case its mostly relatively easy to find the right strategy. It just comes from that knowledge most of the time.
If you only work with YouTube, you need to constantly publish a video with some periodicity. For example, twice a week. And so for 3-6 months. 90% that videos will begin to receive views!
Th e best place for marketing the videos you make would be YouTube for sure, there is no place better than YouTube for video content marketing.
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