Not really. It depends on the content of the website. i.e if I had a torrent website I wouldn't expect anymore than that per 1000 impressions. So 60% of his traffic is from tier 2/3 countries. Please tell me more about the value of this traffic.
Above the fold should pay $0.4 for T1, $0.3 for T2 and $0.15 for T3 - especially on torrent, etc sites, as the ads tends to be more aggressive.
What!?!? What the hell display ads are you running then? That makes dogshit look appetizing in comparison.
If you attract low quality visitors on a low quality site you're going to get paid low quality money. I'm not saying it's good but $0.10 is good for his niche and visitor base.
Hey hey hey big boy easy now.... I had a movie streaming site with banners from PLY Media/ADK2 and EPOM as well as Matomy Media. Matomy paid a flat rate of $0.54 for T1 and EPOM paid a flat rate of $0.33 for T2. The both bought around 80% of the traffic. T3 was all bought by PLY. 50% of the traffic was organic, the remaining 50% was a mix of social and refs.