Do you include Google Search Partners in Search Volume for Keyword research

Discussion in 'Search Engine Optimization' started by digiaads, Jun 16, 2016.

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  1. #1
    Hi all,

    Do you include "Search partners" in your keyword research documents for reporting?

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    Thanks,
    DA
     
    digiaads, Jun 16, 2016 IP
  2. miguel84

    miguel84 Active Member

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    #2
    Google search partners are web sites like Ask, CNN, About, Lycos, nytimes, infospace, Business, mozilla, firefox start page, internet explorer add on toolbar, and Google toolbar searches.

    We always leave that option on, it gives us more insights on keywords volume search. Unless you see any disadvantage on leaving this option on, which I can't think of any right now...
     
    miguel84, Jun 16, 2016 IP
    digiaads likes this.
  3. daica85

    daica85 Well-Known Member

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    #3
    For my almost case, I leave it empty (uncheck) for my target audience is not related to their networks. With more narrow target, I usually receive high quality clicks and conversions. I hope this help :)
     
    daica85, Jun 16, 2016 IP
  4. miguel84

    miguel84 Active Member

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    #4
    Yeah, but he/she mentioned for keyword research, not for the Adwords Campaign target audience.... So I would include it to find more keywords and get an idea of total traffic.
     
    miguel84, Jun 17, 2016 IP
  5. digiaads

    digiaads Well-Known Member

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    #5
    Thanks for the input guys.

    I also don't see any disadvantage of including this in keyword research to get actual total search volumes. Just wanted to get an opinion from you all.

    @daica85 - As mentioned I am looking for opinion on keywords research for SEO only. For PPC, we have seen less conversions from search partners so we also exclude these from PPC campaigns.

    Regards,
    DA
     
    digiaads, Jun 20, 2016 IP