Hello all DP . I run a Blog for Quotes and sms in Frensh , My RPM suddenly dropped dramaticaly to 0.60euro last week, i beleive that i made No change to ads and no change in template , The rpm was always over 1euro ( 1.20 euro to 1.90) the earning dropped also because of rpm to Like 7 euro a day(8$) from 12k page views a day . Please any One !!
I hope that you figured out by now but here is possible causes: - Did your traffic amount change? - Did you add or remove any new content to the site that might have affected what ads are showing? - Some nice ads was running on your site and the keywords is not trendy enough for advertisers nowadays? - It's known for some publishers to get punished without warning and get a reduce in earnings when Google detects what could possible be invalid clicks. Hope this was helpful.
my RPM has dropped about $1 since the end of December, but seems to be coming back very slowly... most people have similar situation in first few months of the year
I think it's also related to the world finance and prices, people pay more for advertising when they have more, they pay less when they try to save money during bad finance, most of the time prices are that way.
Hello and thank You for your reply ; Did my traffic amount change --> YES from 8k page views to 13k page views with 95% organic google ; about content : i didnt touche the content and the design at all everything is as it was , no changes at all , -Punishement i dnt Think So , as i mentioned all My traffic is genuine and 100% legit im #1 in good keywords in my niche with legit methods ,