do you think black themed web sites will get more CTR than any other colored ? I belive so as it can blent more perfect with adsense. I have such experience.
Well, it depends on how you would blend your ads. Do you mean bright ads against a dark theme, or also having dark coloured ads to match the background?
I mean dark coloured ads to match the background, but I know the clicks will generates from poor guys who does not know these are ads actually.
For a minute I thought you were referring to sites that target black people. Anyway, i think sites that have a black background does tend to make the site feel more inclusive and and tends to improve the blending aspect., However, sites with black background does not work for most sites.
Try to find on wordpress site, 3 are on following link http://themes.wordpress.net/?cats%5B%5D=14&cats%5B%5D=15&cats%5B%5D=22&cats%5B%5D=23&cats%5B%5D=28&sortby=current_vote&order=DESC&andor=OR&submit=Show
I also thought you meant ads targeting black people. Very confused for a second there. You want to blend you ads into your pages, but not far enough to violate the TOS. If people 'know' the ads are for generating profit, they may not click on it. You want to present the ads so they seem to be offering additional information about your topics. You will find people tend to use sites more that are brightly coloured, or at least easy on the eyes. Obviously this does not matter for new visitors, but it will be important if you want to convert those first-timers into returning visitors.
Believe or not, the site from where i get more revenue, it´s "anti" blending! all the ads are in great contrast. Weird? No, just a strange layout.
I hate black background sites. I, and I suspect others, wouldn't hang around long enough read content or click on ads.
It's really just a matter of opinion. I don't think it alters your CTR, I have some whitebread sites and sites with black backgrounds and notice very little difference in results. Everyone has his/her own tastes really so it's simply a matter of preference.
I wrote this topic from my experience have a black themed forum with around 2% CTR and another one with ordinary themed with 0.5% CTR, traffics are coming from same source.
my best CTR sites are dark backgrounds. the lighter CTR sites are light backgrounds, no matter how much i blend, dark blends better.
i dont think it really matters. I use the same blending techniques on all my sites and they have different backgrounds.. no dreal difference in ctr
That´s got to do with the target you get: if they were older people, you know, they don´t like black themed websites... imagine 50 years old trying to see some lazy content with a black themed... - No way josé. But if it´s a young website perhaps it wiil work better that way... but, to me, the crucial point is - It has to do with YOUR VISITORS. And WE have to think as our visitors do. This is something i´ve learned in many years as radio producer.
The point is to embed adsense code as if it was your page text. Make them feel less like advert its not theme so much that makes things work
Thats to an extent, but some sites, especially gaming, have often a black background. I think it must work really well for those type of sites.
I don't see why blending would be any easier on a dark background. Blending is blending. and as someone noted - sometimes contrast works just as well.