Multi-region SEO optimization in 2014

Discussion in 'Search Engine Optimization' started by brice.statham, Mar 11, 2014.

  1. #1
    What i want to achieve?
    I want to rank a single website in all Middle East Region (14 countries).

    Website: website.com , I want to rank this website into the following countries of Google (All Middle East):
    1. Kuwait https://www.google.com.kw/
    2. Oman https://www.google.com.om/
    3. Qatar https://www.google.com.qa/
    4. Saudi Arabia https://www.google.com.sa/
    5. UAE - United Arab Emirates https://www.google.ae/
    6. Cyprus https://www.google.com.cy/
    7. Egypt https://www.google.com.eg/
    8. Iran https://www.google.com/?hl=fa
    9. Iraq https://www.google.com.iq/
    10. Israel https://www.google.co.il/
    11. Jordan https://www.google.jo/
    12. Lebanon https://www.google.com.lb/
    13. Palestine https://www.google.ps/
    14. Turkey https://www.google.com.tr/
    How I would achieve this?
    I will go with a single domain and multiple web directories. Each web directory for single country.

    For example:
    • website.com/kuwait/
    • website.com/oman/
    • website.com/qatar/
    • website.com/uae/
    What questions I want to ask ?
    • Would I be able to manage SEO campaign effectively by using this approach?
    • How are the searches scope in all middle east region as compare to US/UK?

    Your precise and clear solution would be highly appreciated. Please suggest according to this specific scenario.
     
    brice.statham, Mar 11, 2014 IP
  2. tania786

    tania786 Greenhorn

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    #2
    thanx for sharing want active directory submission list in saudi arabia
     
    tania786, Aug 10, 2015 IP
  3. Aryans

    Aryans Well-Known Member

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    #3
    I would like to suggest you go with single domain name but target sub domain for each country as like
    kuwait.website.com
    uae.website.com
    qatar.website.com
    (It ll give much better and good result but you have to work really hard google consider every sub domain as different domain so you need to work on each sub domain accordingly )
     
    Aryans, Aug 11, 2015 IP
  4. Aryans

    Aryans Well-Known Member

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    #4
    What?? did u read the above post what his asking?
     
    Aryans, Aug 11, 2015 IP
  5. tania786

    tania786 Greenhorn

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    #5
    yes i have read out thats why i am asking for a help in saudi
     
    tania786, Aug 11, 2015 IP
  6. Thetony

    Thetony Member

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    #6
    Generally speaking, international SEO can be done with language targeting or country targeting.
    It sounds like you want to do country targeting.

    Assuming you just want to use one language, you will face duplicate content issue unless you create fresh/unique content for each country.
    Even if you don't use just one language, if you do plan to use the same content on more than one country, the same duplicate content issue exist.

    You can use hreflang tag to resolve it but using sub-folder structure may not send strong enough signal. It's best to use ccTLD (country code top level domain) coupled with hreflang.

    You can couple hreflang tag with Google Search Console to tell Google which sub-folder is targeting for which country. https://digitalreadymarketing.com/international-targeting-google-webmaster-tools-guide/
    Also add country selector function on the site and make sure both Google and users can select different countries and get to the corresponding subfolder.

    Hopefully by providing multiple signals that each sub-folder only targets one country will get your site rank higher in each country.
     
    Thetony, Aug 12, 2015 IP