Which one is more effective "PPC or SEO" ?

What is the better option to get traffic on a ecommerce website, "PPC advertising or Organic search methods" ?

 

They both have their advantages and disadvantages. One doesn't exclude another, you should develop a strategy for both as they actually complement each other.

 

Both! They have different pros and cons. For example SEO starts out slower but after you get it ramped up the volume and return on investment will beat PPC. However, you have to count the cost of the time that it takes for SEO. Seo is not "free" like everyone wants to claim that it is... but it can be very profitable if you have the resources for it.

Paid traffic is an instant high volume shot of traffic. However it will stay consistent at the level of volume it starts out at and will not be as huge as seo in the long run due to lower overall volume and the monetary cost of the traffic itself.

One good strategy that the "pros" use is to use PPC in the beginning to quickly find the most valuable keywords (the ones that convert to cash) and then take those keywords and focus an SEO campaign on them.

 

PPC - Instant profit
SEO - Slow profit
PPC - Quick Sales
SEO - If your efforts are worth, then you might get sales and also if their is less competition.
Both are good. Both have its own advantages and disadvantages.

 

seo is more effective than PPC because seo gives you asset value even after stop doing seo for few months but it is not applicable in PPC.
SEO is slow process but completely free.

 

both are effective.....it's depends on situation.............

 

Both has its own importance..

 

PPC = fast results (not really fast income)
SEO = long term with added value at each step but as well is not guaranteeing the income
You should try to have a Money Site that is producing something and then use both these techniques to improve it

 

Here is an article that will definitely help you understand what is more effective :
http://www.entrepreneur.com/article/223567

 

SEO

 

Without any doubt: SEO

 

Both are best options....
It's depends on the budget and situation

 

I like PPC better. Results are more predictable and you don't risk loosing your spot after some algorythm change. Plus you get instant results.

 

Each has its own place.Both have their own strength but i can tell both Pros and Cons that are:

• PPC has better conversion rate but 88% of the traffic comes from SEO and 13 % from PPC
• PPC won in Average Order Value but SEO not.
• PPC is paid service and SEO take time.
• best thing for SEO is it is free and PPC is also good for giving better traffic but by paid.
• PPC is faucet that you can turn on and off but SEO cannot be control the rate in which it flows.
• PPC can be update easily but changing keyword is not so easy in SEO in daily .

 

Both.... For a Long Term benefit SEO also PPC depends upon your budget.. & the person who handles it..

 

you'll want to use both as an effective marketing ploy to stay relevant and creative on the World Wide Web. You want to use PPC advertising because you'll possibly want to sell some of your products directly on your affiliate link through Google ad words directly, pending on the advertiser's current terms and conditions, based on your affiliated agreement you agree to with that advertiser-merchant. you want to use search engine advertising because it organically improves your blog or website's search engine optimization efforts. In turn, like I said before, you need both in order to stay relevant online.

 

thanks for the link to that article on entrepreneur. I just bookmarked it to my web browser for future reference and may possibly discuss it on the site in the near future. People do need to know what the difference is between PPC and SEO, as many are still confused today in the difference between the two.

 

PPC is an effective tool to get traffic to the site, this is extremely useful for new sites which have no traffic or PR, no good positions in organic search.
SEO is good for all sites. But the full effect of SEO cannot be seen immediately as compared to PPC. it will give traffic but in a longer period of time.

there is a concept that you may have what ever quality site and get profit from it with PPC, and you may have well optimized site and get even better profit from it with PPC

 

Well, if it was 2008/2009 I would say SEO without doubt. However after the latest Google updates and keyword encryption I think I prefer PPC. It gives instant results and vast amount of in depth data. Furthermore SEO is free only if you have the knowledge and the free time to do it by yourself, if you outsourced it is quite expensive too, and often you have to pay for a long period of time without getting any result, which is quite frustrating.

 

are you an expert at writing paid online advertisements for Google ad words?