I agree with this also. If you're going for volume and quality, no one can beat Google and Overture....I agree with the order too, Google being the best ROI for me...then Overture.
I have success with both. For me, my account seems to run out faster with Overture and I get higher ROI with Google but they have both been good for me.
Best Pay per click program differs from one website to the other. A program, which works great with you, may not work well with me. If the pay per click program is related to the product you sell on your website then the chance of getting good result is more.
From my experience ( and I have 35 working sites- one is f1central.net ) I recommend you to try Targetpoint .This is a successful new pay per click affiliate program: full control over targeted ads design, 60% revenue share, payment by check, wire transfer or paypal and a network of thousands adverisers. They treat every publisher as a startegic partner,they dont put their logo and link on the banner as Google and others are doing,their program uses a uniqe optimization for their content network,so every impresion they send to the publisher can generate high bid price click. These are only some of the advantages this system has to offer... For more infos ..see http://publisher.targetpoint.com/moreinfo/ I hope that you will find my opinion usefull. By by, Axx
Google rejected my site and I use BidClix. Do not have a problem with them. But I'm not sure I get the good rate... I usually get 4-6 cents per click (in avarage per day). Is it normal rate or I have to try something else? P.S. I'm trying this new "targetpoint", but I start to feel that it's a scam...
actually, most people I've talked with said that overall, their conversion rates are much, much better with overture than with google. which makes sense, because it's usually the less web-savvy that'll be using yahoo/etc.
you should try http://www.chitika.com/ the click through rate might go down but I get about 0.16 cents for terms that would pay 0.05 in google so it's definitly worth it if you don't have a high paying keyword site (like lets say a myspace code or arcade type site). goodluck!