Adjusting the Max cpc??

Discussion in 'Google AdWords' started by sarathy, Dec 2, 2006.

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  1. #1
    How do you guyz adjust the maximum cpc.,

    I do it this way.,
    Run the camapaigns with huge max cpc for one month.,
    In the next month, reduce the bids of all the keywords to the Acg cpc from the Max cpc

    How do you guyz do it .,
    Please share ur ways :)
     
    sarathy, Dec 2, 2006 IP
    Jat likes this.
  2. kevingibbons

    kevingibbons Guest

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    #2
    I definitely wouldn't suggest starting with huge maximum bids and if you do I'd make sure you have a limited budget and use separate content network bids that are much lower.

    I would normally start with low maximum bids and keep monitoring daily to make any chances to increase traffic gradually whilst reviewing how the keywords are performing.
     
    kevingibbons, Dec 2, 2006 IP
  3. sarathy

    sarathy Peon

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    #3
    Thatz surely good start for small budget campaigns., Kevin., :) and how do you reduce the CPC after you have started your campaigns.,
     
    sarathy, Dec 2, 2006 IP
  4. fastimprovement

    fastimprovement Peon

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    #4
    I start with very high and after a week or so adjust downwards by cents/pence every day until at a stable level whilst keeping the ranking I'm looking for.

    H
     
    fastimprovement, Dec 2, 2006 IP