We use SEO to get better rankings which can ultimately give us good business. Some people like to use it by their own while some like to hire the services of SEO company as they do not have time to manage everything by their own. Here are few things which we should check before hiring the sevices of a specific SEO company. (1) The first thing to be checked that if the company is following Google webmaster guidelines appropriately or not. Those companies who do not follow the guidelines properly can offer only trouble to their clients as most probably the website may get banned. (2) You may find someone who will claim that he knows everything about Google Algorithm. However the fact is that Google Algorithm is an undisclosed method and nobody knows how it actually works. So better avoid those kinds of people who declare themselves as the top expert of the market. (3) Those companies who are offering you long keyword phrases may not be able to deliver good services as the traffic may not be up to that level which you are actually looking for. (4) Those who say that your website will be indexed within few minutes or your website will be among top rankings as soon as you take the services should be avoided primarily. (5) Some companies want to keep the copyrights of Meta data. It is better to avoid these companies. (6) Those who are adding thousands of links to the website should be avoided immediately. Moreover if you find the price structure “too good to be true†then most probably you may not get the right deal.
Thanks for your detailed reviews on bad seo companies.. This article helped me too.. Also, you should check their refund policy, if it is very hard or they haven't created refund page something like this, it means they want to take your money online and they won't refund as well.