I've got several squeeze pages (build by free tools (see my signature)) and i optimized the content etc. etc. but what else do you optimize for search engines? and maybe even more important... how?
You have to optimize in the same way as you optimize a web page, but you can take help of social media sites and forums for promotional purposes, they would convert also.
I think its hard to get visitor from SE for squeeze page. you try get direct visitor from social media
You have to optimize these page in a same way as simple webpages. There are many Off page SEO techniques like Forum posting, article submission, profile submission, social bookmarking, guest posting by which these pages can be optimized on search engines.
thousand Fans Page member with same niche will help you or buy FB ads. It's fast, targeted, and cheap
A squeeze page is a page where you try to get someone to fill in his or her email adress. This is a sample squeeze page http://www.seocialise.net/free-landing-page-succes-guide/
when you have their email adress your are authorized to send them emails with your offers. which makes you money ofcourse when they buy