The secret to easily increase click thru rate, is random placement.

Discussion in 'Placement / Reviews / Examples' started by ostenia, Nov 30, 2012.

  1. #1
    I think most people on this forum has discovered it's hard to get click thru rate high, usually you are stuck at a low click thru rate forever, and no matter what you do, even with great content on the website, it won't go up. That used to be my problem too. Then I read a book on advertising, and formulated a theory this is due to ad blindness (if you don't know what that is, google it, read about it). Basically your visitor's brain is fooling itself into not seeing your ad at all, that's why no clicks.

    The key to defeat ad blindness, is random placement. That means do not always put your ad at the same location on every page, or even on the same page. Define several locations and have the ad be randomly placed there, so your visitor's brain can't fool itself, your ad will be seen, and clicked more. This is like getting free visitors, just by moving around your ad.

    If you use wordpress, then it is easy to do this, there are several adsense plugins that can do random placement. The best one and the one I use is: All in one Adsense. This one been around for years and always works for me. Other plugins I have tried are "easy adsense" or "adsense for wordpress".
     
    ostenia, Nov 30, 2012 IP
    marioadam likes this.
  2. RehmatPuniali

    RehmatPuniali Peon

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    #2
    Wow, it looks great. Thanks for sharing your valuable tip. I'll try it instantly :)
     
    RehmatPuniali, Dec 1, 2012 IP
  3. mrgood

    mrgood Greenhorn

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    #3
    Yes, but this is only correct if you have mostly returning visitors on your website. If you like me have 85-90 % of new visitors, this wouldn't help you at all.
     
    mrgood, Dec 7, 2012 IP
  4. exchanger107

    exchanger107 Peon

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    #4
    Wow, good helpful information. I always wondered why may ads were not getting clicks despite the fact that they were there for a long time. It is surprising why people would do such a thing!
     
    exchanger107, Dec 9, 2012 IP
  5. ostenia

    ostenia Member

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    #5
    Even for new visitors, if they have clicked through a few articles, they would become blind to the ad if the ad remains in the same location. Even if the ad content is completely different and is actually something they might have been interested in, their brain just doesn't process the information, unless the ad shows up in another spot.
     
    ostenia, Dec 12, 2012 IP
  6. mrgood

    mrgood Greenhorn

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    #6
    ostenia, you are right 100 % ! I istalled rotating plugin in my wordpress site, and I manage to double up my CTR ! Thanks for this advice !
     
    mrgood, Dec 13, 2012 IP
  7. andreayton

    andreayton Greenhorn

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    #7
    thanks for the tip
     
    andreayton, Dec 13, 2012 IP
  8. complexor

    complexor Peon

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    #8
    Ad bildness covers all placements, doesn't matter how random. What the random script is doing is discovering better ad placements which get higher clickthroughs and brings the average up. It's better to do testing and find that hotspot and keep the ads there. one would think that having random ad placements would increase ad blindness since it would make ads easier to identify.
     
    complexor, Dec 20, 2012 IP
  9. ipown

    ipown Peon

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    #9
    Thank you kind man for giving this information for free i will try it right now :)

    edit: i did a google search and found that they was replacing your adcode with theirs every 6 or 12 ad views i think, and then they made an update so people can disable this by putting amount to donate to 0% but it still was stealing money, is this real?
     
    Last edited: Dec 20, 2012
    ipown, Dec 20, 2012 IP
  10. complexor

    complexor Peon

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    #10
    Why else would anyone give out free code? They have to make money somehow.
     
    complexor, Dec 21, 2012 IP
  11. ipown

    ipown Peon

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    #11
    There are many people that give code for free without asking anything back.... also if they wanted to make money they could just tell we will take your money not saying that they will not take any money but steal our money.... your argument is invalid
     
    ipown, Dec 21, 2012 IP
  12. marioadam

    marioadam Greenhorn

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    #12
    You are absolutely right my friend ostenia

    i am doing that and results are great.
     
    marioadam, Dec 23, 2012 IP
  13. ostenia

    ostenia Member

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    #13
    Glad to be of help.
     
    ostenia, Mar 10, 2013 IP