What's the difference between paid and organic search listings?

Discussion in 'Search Engine Optimization' started by georgemathew12, Nov 20, 2012.

  1. #1
    Organic search engine listings are the main results users see when they do a Google search. The websites appearing in the organic listings appear because those sites are most relevant to the user’s keywords. Indeed, most of these sites appear in the top of the search engine results because the webmasters of these sites have used SEO tactics to ensure top rankings.

    The paid (or “sponsored”) listings usually appear on the top, bottom and to the right of the regular organic listings. Usually these are pay per click (PPC) ads, which means the website owner only pays when someone clicks on his ad (as opposed to paying for impressions).

    This isn’t an either/or game. Just because you do SEO doesn’t mean you can’t/shouldn’t use PPC and vice versa.

    SEO is not free traffic, it takes time and/or money to get good organic rankings but in the long run it’s usually cheaper than PPC.
     
    georgemathew12, Nov 20, 2012 IP
  2. andersonsjohn

    andersonsjohn Banned

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    #2
    Thanks for sharing the useful information...
     
    andersonsjohn, Nov 20, 2012 IP
  3. sarawiloli

    sarawiloli Peon

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    #3
    Another thing is that you need to spend any money for organic search result whether for paid listing you need to pay on regular basis.
     
    sarawiloli, Nov 20, 2012 IP
  4. azharSEO

    azharSEO Active Member

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    #4
    Good Post, You can Increase Organic traffic from keywords and Paid traffic from PPC, Paid directory, etc...
     
    azharSEO, Nov 20, 2012 IP
  5. affilorama

    affilorama Active Member

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    #5
    I have to agree. Either way, whether you use PPC or hire someone to do your SEO, you end up paying so it's not really "free" traffic.

    Have a good day!
     
    affilorama, Nov 20, 2012 IP
  6. icecube media

    icecube media Greenhorn

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    #6
    organic search result are the Web page listings that most closely match the user’s search query based on relevance. Also called “natural” search results, ranking high in the organic results is what seo is all about and paid result are basically advertisements — the Web site owners have paid to have their Web pages display for certain keyword so these listings show up when someone runs a search query containing those keywords.
     
    icecube media, Nov 20, 2012 IP
  7. macrosoft85

    macrosoft85 Member

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    #7
    Organic Result is showing by natural work(without paid), Paid Result is showing by Paid Amount.
     
    macrosoft85, Nov 21, 2012 IP
  8. johnmichal84

    johnmichal84 Peon

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    #8
    Thanks for sharing the information........
     
    johnmichal84, Nov 21, 2012 IP
  9. dataguru

    dataguru Active Member

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    #9
    I totally agree with georgemathew !!!!!!!! SEO takes times but its result is very effective !!!!!!!!!!
     
    dataguru, Nov 21, 2012 IP
  10. ProSence

    ProSence Greenhorn

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    #10
    Paid means you pay for listing in search engine while organic is free anyone with a website they can list with the effort of SEO technique.
     
    ProSence, Nov 21, 2012 IP
  11. war_machine

    war_machine Active Member

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    #11
    The organic search listings, ordinarily found on the left hand side of the screen in a Google search are free listings; nobody is paying any money to have their site advertised.


    Whereas the paid search listings, generally found to the right (although sometimes placed above the organic listings too) are labelled "sponsored links" and are PPC advertisements. Somebody is paying Google to display these advertisements on the web to potential clients / buyers on a regular basis

     
    war_machine, Nov 24, 2012 IP
  12. titly555

    titly555 Greenhorn

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    #12
    Hi
    Different between organic and paid search engine:-
    Organic search engine listings are the main results users see when they do a Google search. The websites appearing in the organic listings appear because those sites are most relevant to the user s keywords. Indeed, most of these sites appear in the top of the search engine results because the webmasters of these sites have used SEO tactics to ensure top rankings.
    The paid listings usually appear on the top, bottom and to the right of the regular organic listings. Usually these are pay per click (PPC) ads, which means the website owner only pays when someone clicks on his ad (as opposed to paying for impressions).
     
    titly555, Dec 5, 2012 IP
  13. Elfen Lied

    Elfen Lied Banned

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    #13
    Thank you for your great post..........
     
    Elfen Lied, Dec 5, 2012 IP
  14. panaceawt7

    panaceawt7 Peon

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    #14
    PPC gives you live results & SEO results can be seen in longer period.
     
    panaceawt7, Dec 5, 2012 IP
  15. DennisKnows

    DennisKnows Active Member

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    #15
    boy it sure isn't. SEO takes some time if you don't want to pay; especially now with all the google updates. Having to rewrite articles and submit to different sites.
     
    DennisKnows, Dec 5, 2012 IP
  16. davetrebas

    davetrebas Active Member

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    #16
    Paid or not it is still going to cost you. More money, less time for paid. Less money or money spent on other things and more time.

    Sometimes it is valid to buy traffic to test your conversion rate. If you ROI (return on investment) is positive, then simply refine your offer to make more money using things like split testing,

    The other, often overlooked, thing is that if you are using organic search techniques (SEO), Google and other search engines keep changing the rules. Mini money sites worked several years ago, now Google wants rich content.

    And so on...
     
    davetrebas, Dec 5, 2012 IP
  17. alvinchua91

    alvinchua91 Well-Known Member

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    #17
    Adword's a b*tch recently, if you are having a squeeze page of some kind, you will be banned.. that's the sad thing about PPC nowadays :/
     
    alvinchua91, Dec 8, 2012 IP
  18. ashleyjohn2347

    ashleyjohn2347 Peon

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    #18
    Good information you shared with us. Thanks for that.
     
    ashleyjohn2347, Dec 8, 2012 IP
  19. Deceneu

    Deceneu Well-Known Member

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    #19
    Good post, thanks for the info.
     
    Deceneu, Dec 8, 2012 IP
  20. Elfen Lied

    Elfen Lied Banned

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    #20
    Organic search engine listings are the main results users see when they do a Google search. The websites appearing in the organic listings appear because those sites are most relevant to the userÂ’s keywords. Indeed, most of these sites appear in the top of the search engine results because the webmasters of these sites have used SEO tactics to ensure top rankings.


    The paid (or “sponsored”) listings usually appear on the top, bottom and to the right of the regular organic listings. Usually these are pay per click (PPC) ads, which means the website owner only pays when someone clicks on his ad (as opposed to paying for impressions).


    some one told this thing but now i want to your view.
     
    Elfen Lied, Dec 11, 2012 IP