Keyword Research -- Let's discuss beginner strategies & share our tips

I recently put together a basic infographic (forgive the presentation, I'm a marketer, not a graphic designer! ) to help give beginners a place to start. I'm wondering if any seasoned marketing veterans have anything they think I should add, or anything that should be changed around. If you're new to keyword research, I'm interested in knowing if you find this guide helpful and if there's anything else you feel would be necessary to know before you begin doing keyword research.

The steps are intended to be focused on identifying low competition / adequate volume phrases, so please keep that in mind if you have any suggestions.



There it is. Go easy on me! Would enjoy talking about kwd research methods if anyone is interested in using this as a starting point.

 

I think the infographic is helpful. It hits many of the key points and keeps it simple leading them to your site at the bottom. I think it will be effective.

 

Is this something that would help you do keyword research? Anything you would add?

Thanks

 

I have decent knowledge of keyword research and it seems you hit all the major points with enough detail and gave the tools needed to start. Only thing I can think of possibly to add or make into a new infographic would be dos and don'ts of keywords. So no over optimization, etc.

 

Any tips as to what amounts of searches are needed for the site to have a high chance of success? This is a very well done tutorial as it is, but there are no concrete numbers to aim for.

 

Try use tools like Google Trend to do further research on your targeted demographics.

 

Glad to hear! The second infographic idea is a good one, although I think that would fall more into the on-page optimization category rather than pure keyword identification.

Those numbers are so subjective that I was kind of trying to avoid that area. Ie, if you're in a high-profit industry (selling $1k+ monthly corporate contracts, for example) you'll need much less traffic than if you're a typical Adsense tycoon... Probably opening a whole can of worms when mentioning specific numbers. Good idea though, could make a decent sister infographic

Already got that on there man

edit: Although I see what you mean about maybe expanding that section, good stuff.

 

very useful info ... thanks a lot for sharing..