Importance of Alexa Rank

Discussion in 'Search Engine Optimization' started by seochampsin, Jun 23, 2012.

  1. #1
    Hello,

    I would like to know importance of alexa rank in seo. Sometimes i have seen that site with pr4+ have dont have good alexa rank and also seen that NA.

    Need your suggestion

    Thanks
     
    seochampsin, Jun 23, 2012 IP
  2. sonicadam123

    sonicadam123 Greenhorn

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    #2
    The problem with Alexa ranking is that it's EXTREMELY unreliable unless you have a really high Alexa rank .. this is because the data comes from users who have the Alexa toolbar.

    You'll find in particular niches web users will be less likely to use the tool bar, and in other niches web users will be more likely to use the toolbar.

    In terms of SEO, I'd think you'd only really see a noticeable benefit if you got really high on to the topsites page .. and even then if you got that high then your site would be doing so well that it wouldn't be as much of a difference at the time.

    Some people use Alexa ranking as another selling point when they're flipping domains, but personally I don't think it holds much weight as it can be manipulated unfortunately so if I was buying a domain I really wouldn't take it into consideration.
     
    sonicadam123, Jun 23, 2012 IP
    atxsurf likes this.
  3. SteveBenjamin

    SteveBenjamin Peon

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    #3
    It's not a significant factor. A lot of off-site SEO mimics the look of a site going viral but the way Alexa updates your Alexa rank may not go down as fast as your site rises in the SERPs. It wouldn't make sense for Google to hold a bad Alexa rank against an otherwise good site.

    As sonicadam said, Alexa rank can help in other areas of IM, like site flipping and selling ad space.
     
    SteveBenjamin, Jun 23, 2012 IP
  4. johntucker300

    johntucker300 Peon

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    #4
    Alexa rank is only important while selling a website. People usually give importance to Alexa rank but this is not a reliable data. I don't give much focus and attention to Alexa rank. For me, relevant traffic from search engines matter and conversion rate is even more important.
     
    johntucker300, Jun 23, 2012 IP
  5. seolinkseller

    seolinkseller Peon

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    #5
    From my experience, alexa rank is useful if you in website and backlinks selling business
     
    seolinkseller, Jun 23, 2012 IP
  6. Irfi0009

    Irfi0009 Banned

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    #6
    i think ,Alexa rank is only important while selling a website. People usually give importance to Alexa rank but this is not a reliable data. I don't give much focus and attention to Alexa rank. For me, relevant traffic from search engines matter and conversion rate is even more important.THANKS
     
    Irfi0009, Jun 24, 2012 IP
  7. wordpecker

    wordpecker Well-Known Member

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    #7
    Alexa Rank is directly proportional to traffic entering a site.The more traffic enter a site with Alexa tool bar installed the better the Alexa Rank.So, the chance of getting traffic with the tool bar installed there must be high flow of traffic.Not too important unless you sell back links professionally.It eventually decreases as site gets traffic.
     
    wordpecker, Jun 24, 2012 IP
  8. webservsol

    webservsol Greenhorn

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    #8
    Alexa is great for traffic flow but not much recommended ... Alex also can help you get better PR score the more traffic the better the PR+
     
    webservsol, Jun 24, 2012 IP
  9. patco

    patco Well-Known Member

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    #9
    Alexa isn't something you should pay a lot of attention. Better work on your SERP, Alexa gives you information about your traffic, but the bad thing is that NOT each visitor "decrease" the Alexa ranking, but ONLY visitors that have installed Alexa Toolbar... ;)
     
    patco, Jun 24, 2012 IP
  10. Cybercon

    Cybercon Active Member

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    #10
    Alexa Rank has no impact on Google or Bing Rankings

    Alexa rank can be helpful in link exchanges and other link building to estimate number of visitors who might click on the link and find your site directly without a search engine
     
    Cybercon, Jun 24, 2012 IP
  11. getseoonline

    getseoonline Peon

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    #11
    i guess its important bcoz many guys find your site stats from alexa so they might get better idea about your site maybe they want to do banner advertising and want to see your website demographics.
     
    getseoonline, Jun 24, 2012 IP
  12. Ayashakieth14

    Ayashakieth14 Member

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    #12
    Alexa ranking is used as a big factor in valuing the advertising space on your website by, I would say, about 85% of advertisers. A higher positioning means more money in your pocket. Alexa rankings are being used increasingly to leverage blogs, despite the fact that the numbers can be horrendously manipulated.
     
    Ayashakieth14, Jun 24, 2012 IP
  13. mafuz62

    mafuz62 Greenhorn

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    #13
    [FONT=&quot]The Alexa Rank is different to Google PR; Alexa rank websites based solely on traffic to the website. Alexa rank websites in descending order towards 0, where the most highly visited website on the Internet is given a rank of 0. At this point in time the top three ranked websites (most visitors) on Alexa are, 0 - Yahoo, 1 - Google and 2 - MySpace. According to Alexa these 3 websites get the most traffic on the Internet. Alexa Rankings vary from 1 to a billion. Every web site in the world is included in the Alexa Rank, so the scale on your Alexa ranking is constantly changing in relation to other websites on the Internet.[/FONT]
     
    mafuz62, Jun 24, 2012 IP
  14. OglacsTeam

    OglacsTeam Guest

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    #14
    thanks for that about this information this is fantastic way for lots of knowledge
     
    OglacsTeam, Jun 24, 2012 IP
  15. valen123

    valen123 Greenhorn

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    #15
    Alexa ranking is used as a big factor in valuing the advertising space on your website by, I would say, about 85% of advertisers. A higher positioning means more money in your pocket. Alexa rankings are being used increasingly to leverage blogs, despite the fact that the numbers can be horrendously manipulated.
     
    valen123, Jun 24, 2012 IP
  16. Saif Rizvi

    Saif Rizvi Member

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    #16
    Alexa ranks doesnt meant that your site has good content or good popularity. Alexa rank has no concern with google both have different algorithm. They work on different algorithms so there is no connection of Alexa rank and PR. So if you are aiming for the site just remind of Google PR.
     
    Saif Rizvi, Jun 24, 2012 IP
  17. shophia

    shophia Well-Known Member

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    #17
    Alexa rank is the really very significant part in monetizing the publicity space on your sites. Alexa Ranking System is that it’s updated frequently and gives direct satisfaction. Increasing your rank will help you obtain additional coverage for your sites and increase reputation online.
     
    shophia, Jun 25, 2012 IP
  18. RankMasterElite

    RankMasterElite Member

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    #18
    Alexa rank is important but not as much as PR
     
    RankMasterElite, Jun 26, 2012 IP
  19. saovietxulynuoc

    saovietxulynuoc Member

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    #19
    Alexa ranks sites based on tracking information of users of its Alexa Toolbar for Internet Explorer and Firefox and from their extension for Chrome.[SUP][/SUP][SUP][/SUP] Therefore, the webpages viewed are only ranked amongst users who have these sidebars installed, and may be biased if a specific audience subgroup is reluctant to do this.
     
    saovietxulynuoc, Jun 26, 2012 IP
  20. Sophia Myles

    Sophia Myles Greenhorn

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    #20
    Personally I don't think Alexa ranking means anything in SEO. First of all, there's no evidence (at least no strong one) that search engines take Alexa into their algorithm, so it's not very likely that it can give you a direct push in your rankings. Secondly, few people use Alexa as a tool to find website, no matter for shopping, reading or anything else, so it's also not likely to bring you much traffic.

    Whatever, the statics Alexa provides can help when analysesing your site and your competitors.
     
    Sophia Myles, Jun 26, 2012 IP