Whats more important....

Ok folks, genuine question for you all.

I've been giving away an ebook on my site

(Link can be found in ebook section - dont want to spam)

And its been quite successful, driving alot of traffic from Forums and Social Media but here is my dilema.

I have another 50+ ebooks that I intend to give away but im trying to work out whats more important.

Currently to access the other 50+ ebooks i'm asking for people to sign up.

I've had a few but not as many as I'd have hoped.

So, my question is, what is more important.. More traffic to my site and the potential increase in sales from other areas by making it all non sign up

or

Less traffic but more targeted and slowly building a list ?

What do you think ?

 

personally I would always say targeted works best. Harder in the short term but long term the benefits will be greater as you will get people with a genuine interest

 

thats what I was thinking... i am finding though that the signup page is a big drop off..

 

It's always a difficult one perhaps there's a way you could simplify the sign up process and reassure prospective sign ups that you not going to bombard them with spam sell their email addresses etc, I'm guessing fear of spam is what might put some people off.

 

Good i agree with your answer.

 

I agree also, I will have to look at a way i can do it.

Thanks folks

 

Yes. It's easy to just get some random traffic to your site, but getting quality high targeted traffic to your site is worth more than a million random untargeted traffic.