Many copywriters are traditionalist in their approach to business, choosing to write down ideas and plans with pen and paper first, before transferring them to a digital format by typing them up manually later. However, it’s possible to circumvent what can be a laborious and lengthy process by making use of some of the modern applications and software that have been designed to help creative professionals capture ideas, create compelling copy, and deliver projects in a timely fashion and to a high standard. 1. Evernote When starting out, many copywriters keep a notebook with them at all times so that they can jot down ideas as soon as inspiration strikes. But this is certainly not the most efficient or effective method of capturing ideas and information, and that is where Evernote comes in. Evernote is the favorite app of copywriters all over the world. Described as ‘the ultimate note-taking app’, it enables you to collect thoughts and ideas when on the move, capture text, images, video and other content from the internet. You can use it to record speech, whether it is your own, or the words of an interviewee or someone giving a seminar or talk. Everything you capture can be tagged for easy sorting and location. 2. Omnifocus David Allen’s Get Things Done methodology is used by many creative professionals to manage time and tasks with greatest efficiency, and OmniFocus is just one of the apps available that can help you to prioritize your workload and break it down into manageable tasks. Using the projects function, you can organize tasks by their goals and group associated tasks using the ‘contexts’ tool. You can keep track of your tasks by sorting them according to project, location, person or date. Available for Mac, iPhone and iPad, this app uses a simple interface which allows you to access your tasks wherever you are, and synchronizes across your devices using MobileMe or the WebDAV servers. The app will even build your task lists according to your location, using the in – built iPhone GPS, and receive notifications when you are near a location that has tasks available. For everything from planning and organization to reminders and taking notes, this app offers users flexibility and a range of tools to make project management effortless, so you can get on with the work at hand. 3. Mindmeister Ideas are the driving force behind any good copywriting business, and there are plenty of apps that are designed to help you maximize your creativity and make the most of your ideas. Mindmeister is one of the simplest but most successful creative apps available. The app is connected to the online MindMeister service, which is the web’s no. 1 site for collaborative mind – mapping, boasting more than 1 million users. The MindMeister mobile app can be used anywhere to generate new ideas, organize and prioritize information, and create connections between ideas. Users can create an unlimited number of folders and mind -maps, all of which sync seamlessly with the free online MindMeister account if you choose to use it. Users can share mind-maps directly from their mobile device, and make use of the app’s support for multi-touch functions to zoom in and out, pan, drag and drop. They can also add themes, styles, colors and icons to mind maps to make them visually interesting and stimulating, and to make them meaningful to those they are shared with. For busy creative professionals on the move, losing a great idea can make or break a project, so having this app at your fingertips is a great way to keep all of your inspiration in one place. A powerful internal searching function means that it is easy to find ideas again across multiple mind-maps, and the real-time collaboration enables you to brain-storm with your colleagues and work with them as easily as if you were in the same room.
I would never use an online system for idea brainstorming, note taking, or content generation because who knows who's looking at your ideas and data? Writing is a private business and should be kept as such. You shouldn't allow your ideas to Using Mac for copywriting is the definition of overkill and unnecessary resource waste. Get the cheapest notebook you can to get to writing and use your mac for multimedia. I have a friend with a mac that has 8 processor cores. All he uses them for is writing. Talk about turning a porsche into a commuter car...
Apps are used to make our task easier and i doubt any idea stealing to occur with those apps and thousands of Internet Marketers are using them!!