16,000 impressions in ONE DAY, but only $30 made. What the hell is going wrong!

Hey there, Just wondering if someone could help me please on how to improve CTR, CPC, because yesterday, I had my record day of 16,000 impressions but yet, I only made $30.00.

The site is a video game news site concentrated on one game mostly. Is there anything else I can do to improve the CTR,CPC or perhaps my audience is just far too technical and are use to ads and don't often click them?

Ads layout. Only image ads only.

 

how about your CTR?

 

CTR was 0.76 -_-

 

What was the average CPC? I know in the gaming niche clicks are generally on the smaller side in terms of revenue. Also how many clicks did you manage to get? And 1% is about right for the gaming community in terms of CTR. They're more apt to not click on ads then say...house wives or DIY guys.

 

average cost per click was 0.25

 

Try adjusting your ad placement

 

still nice earnings

 

IMO this is nothing as compared to the impressions he is getting.

@OP: Have you selected targeted channels ?

 

Hi Yaldaram.. I've just disabled some general categories and senstive catagories so hopefully some sort of an improvement.

Any suggestions on ad placement? ad sizes? perhaps there isn't anything else to do because of the technical visitors

 

lol, I get the same impression but CPC only 0.05, but I get the same revenue (CTR higher you)

I think your CPC is high in Entertainment niche mate.

 

try text ads....text are better than image ads in terms of click rate...you can read it in the book what google never told you about making money....you can buy it from amazon..

 

try changing ad types - maybe a 720X80 banner across the top and removing the square blocks. Also - try having one the the side

 

lucky me i guess...

Hmm

removing the sqaure blocks? that would make things worse, revenue wise.

What do people think goes better background colour for the ads.

 

If you want you can post the link here - then i can look around and give you some tips!

 

better use text and image ad both

 

dude, image ads looks like ads. text ads sometimes looks like in content link. IMO, use both image and text ads.

 

dude stop using image ads! text ads rock!

 

people have seen image ads many times they just ignore them if you want to increase your revenue try text ads at the start of your content..

 

I somewhat agree. Perhaps one all text, one all images, and one both and see where you go from there.
Anyways, good luck! If you're getting that many impressions in a single day I'm sure you'll eventually go far, or perhaps start selling advertising yourself?

 

You should have made around 200 dollars....Something smells fishy !!!