Hi All, I'm SEO guy...Next week I'm giving the GAP certification exam..! I've never worked on ppc campaigns(just had brief introduction on Google Adwords) Can anyone guide me how to prepare for the same ? Apart from Google's study material is there any other resource? Please share your views and tips. Thanks in Advance.
i would stick with Google study material personally. I find its probably the best for preparing for the exam, Its not the hardest exam in the world if you read through the learning material.
Its quite easy actually for people who have worked in PPC for about a year. I would recommend you getting at least 2 months experience before heading for GAP exam.
to be google adwords professional you have to pass 2 exams. The Fundamental exam and one of the advanced exam.
@ianthekisser thanks for sharing this web resource @angat yeah sure i also feel its better to have hands on experience of around 2-6 months atleast.. then appear for the exam. Thanks all for sharing your views. Cheers
Better to have the thorough understanding of Google study material and definitely it will help you a lot in developing the concepts to clear the exam in one go
Hi Richard, Google Adwords is payed advertising. Google Adwords is the shortcut to SEO. Its because you pay Google to rank your website on the no.1 or 2 or 3 spot. So you don't have to do SEO. Check Google and search for any topic like how to date a girl. you will notice the yellow box on top. those are google adwords. then the next links below that are sites that are SEO'd. hope that helps. Cheers!
Google study material is very good, but i suggest also one thing that please be use to of Adwords Interface by using a free promo coupon provided by Google.
http://support.google.com/adwords/certification/bin/static.py?hl=en&page=examstudy.cs download study material from official Google it is best of all