The question is: What to do to beat well established site, that been in the search engines for years? I've been building backlinks, articles in my niche and got to the 2d place in my keywords, but can't beat one site, that has been in the net for many years. However that site does not have any page rank, neither mine. Any suggestions? building more backlinks? i have over 100 good backlinks from articles and directories, the competitve site has less than 20 (and just directories. nothing specail).. Please, any advices?
Page rank not only depend on back links. it consider more factors for page rank. but mostly required quality back links. that means, from where you got back link, that also must have good page rank.
Pretty much the rule of thumb, do what they are doing and make sure that you have your site has all the keywords for which you want to rank for. Also you need to build links to sites that have a high PR. Ranking in the search engines also means that you have to build really good links.
HI. To get your site in higher page rank you need to write unique nad original content and secondly good quality backlinks. Keyword density must be between 2-4%.