i made a page on squidoo 2 weeks ago and it has done well on google...i am getting an average of 50 visitors a day, but sadly not making any sales...where am I going wrong? Perhaps the following details will help...i already posted these on post #12, but i think having them on top would make more sense... "thanks for all the replies i really appreciate them, the page that I have made is on asus laptops generally, where i have given some details regarding the specs and features of a few hand picked laptops, in other words i am not promoting a single product but a brand. From the stats of the page i can see that a lot of people coming from google are looking for keywords related to asus laptops (i.e best asus laptops or asus laptops 2012)...m not sure if that is what targeted traffic means...i have seen the importance of targeted traffic on many other places too...btw the community on this forum seems very helpful...thanks...yeah so maybe selling asus laptops is not such a great idea? also if it matters the google search results has the link on the first page for my particular keyword so i guess that isn't a problem" I am also receiving a few (not many) clickouts to amazon but still no sale...moreover i recently figured that most of the visitors stay on my page for only about 5 secs...you must have figured that i am total newbie on online marketing ...so any kind of advice is much appreciated...thanks...
First we have to keep in mind that visitors do not necessarily convert into sales. There are a lot of reasons why your visitors do not translate as consumers or clients. Market research or analysis can help you on this.
Make some discount on you stuff and second make it a little charming... People are greedy (Point you need to understand)
You are going to need alot more than 50 visitors a day to convert to sales. Especially if the traffic is not very well targeted.
May I ask what you're selling? I once got wrapped up in a clickbank deal where I wanted to advertise a book on how to repair relationships with Ex boyfriends or girlfriends. It was dumb, needless to say. It was my first affiliate marketing experience. I didn't believe in the product myself, it was a competitive niche, and I still feel like to this day that it was all a scam. I sent quite a bit of traffic to them and never got a single sale. FYI, I've heard of some people buying their own products at Clickbank in an effort to increase gravity. Essentially they are paying themselves, and a small portion goes to Clickbank so it doesn't cost much to do that. It's only an effort to encourage affiliate marketers like you and I to try to market their product, even though the stats we see at Clickbank are totally misleading and conversion rates are no where near where they should be. On a side note, have you tried switching products to a different product within the same niche to do some testing with that? It's hard to say what the problem is without a few more details.
Have you consider directing the traffic from your squidoo to your own squeeze page so that you will be able to capture a portion of the traffic as your subscribers? Once you have them in your list, you will have the opportunity to follow up with them through email. I just feel that you can make better use of the traffic by getting some of them to join your list. If you do not want to build a list, then you might consider promoting other relevant products and look at the copywriting message on your squidoo page. I think it is a matter of testing promoting different affiliate products. Zack
You are not providing the potential customers with a product that they want to buy. Or, you are not convincing the customer that now is the time to buy.
As has been mentioned, it could either be that your traffic is not targeted enough to make sales with those numbers (as in you would need more visitors to make sales), or you're presenting your traffic with the wrong offer or in the wrong way. A lot of people get caught up thinking that they can just put something up (quality or not) and it will automatically take off. The truth is, most of the time the "secret" to success is in testing, testing, testing! Try changing some of your wording or changing your offer, and track what happens. Make little adjustments all the time so your offer can get better and better.
Content is key. You need to think like a copywriter. How does what you are selling make potential customers feel? Does it move them closer towards their objectives in life (or purpose for being on your site?) You need to tap into their emotions and attract a positive response to get them to buy.
thanks for the all the replies i really appreciate them, the page that i have made is on asus laptops generally, where i have given some details regarding the specs and features of a few hand picked laptops, in other words i am not promoting a single product but a brand. From the stats of the page i can see that a lot of people coming from google look for the keywords related to asus laptops (i.e best asus laptops or asus laptops 2012)...m not sure if that is what targeted traffic means...i have seen the importance of targeted traffic on many other places too...btw the community on this forum seems very helpful...thanks...yeah so maybe selling asus laptops is not such a great idea? also if it matters the google search results has my link on the first page for my particular keyword so i guess that isnt a problem?
More traffic is needed and targeted traffic also. But your content needs to be resourceful and compelling without sounding like a sales pitch. Keep working hard and the faith and you will win over.
that must be your CPC problem, if your site has plenty of traffic but no clicks then your site is worthless for sell because mostly members point out your earning on Adsense for that you have max clicks
This depends on a variety of things: Are your visitors buyers or browsers Is the traffic targetted Does your copy squeeze them into some sort of action Without providing more details it's very hard to help
What does your bounce rate look like? How long are people staying on your website? I'm just curious, some sales copy can look like spam. People are great at identifying the real guys from the fake ones. If you have reviews, but there are never any negatives mentioned, then this is a good indication that people aren't going to click on links to buy. If people don't trust what you have to say, they probably will leave quickly. This is why I ask about the things above.
Want to second Zack, as he took the words out of my mouth. 1. Try and use a squeeze page to capture subscribers, ideally with some tool like AWeber. 2. Try some split testing with other products against yours and see which performs best. 3. Despite what some have said above, cheaper does not always mean sales conversions. More often the key is quality and understanding your product and what buyers want. GOOD LUCK!
If the visitors are staying on your page for a few seconds, you could try to change your ad copy to make it compelling for them to stay that longer
I think you're targeting the wrong visitors, i.e. people interested in specs and features are not necessarily interested in buying it.... do some keyword research fro sales oriented keywords and develop content accordingly, i.e. buy XXX laptop, best places to buy, buy at best price etc....