According to this article Google makes nearly all their money from advertising 97%, when you check out the cost of some of these keywords you can see why they earn so much. Here are the Top 5 Keywords: 1. Insurance - $54.91 per click 2. Loans - $44.28 per click 3. Mortgage - $47.12 per click 4. Attorney - $47.07 per click 5. Credit - $36.06 per click I guess its a free market and when you want to advertise at the top the only way is to bid higher than your rival, but these prices are crazy! The Top 20 Most Expensive Keywords
Wow that is crazy I didn't realize they got nearly that high haha i thought they would max out somewhere around $10 or something.
Expected at least expensive keywords but I not sure how effective the ROI for sites advertising on this keywords.
wow.. Mortgage - $47.12 per click I have a domain name related to mortgage I can sell to someone who wants to buy and put adsense in the site. PM me if interested! thanks
These prices are certainly very expensive, but you have to wonder do these really convert that well for the advertiser?
Does Google really care about convertion? I don't think they give two hoots. I saw a landing page that was developed with the support of their team, and to say it was cr** is an understatement. I could do better in Word.
I think they convert very well, thats why all this people pay that kind of money for advertisement. If they do not convert no one would pay that much money.
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that's the thing, blog or websites working on these key word has got very high page rank and the competition is very high with this key word. seems lucrative but tough competition is out there.
Who is actually getting paid this amount for these keywords? Only a selected few. Not all of us. I got a click last week for one of my keywords that paid me $2.25...Lol...I'll take it...