My guiding philosphy is:"Become Your Customer"You've probably heard this a thousand times but so many people fail to follow it, your customer doesn’t give a damn about you,your company or what you sell. All they care about is "whats in it for me?"Keeping this basic truth etched into your mind, you need step back a bit and review your offerings from your prospects point of view. You have a website, so is the page your prospect is going to land on, aligned with the question that she was asking?Remember she has a question in her mind so answer it? Promise in your adwords ad to provide a solution in the form of a benefit and then lead her to the solution.Keyword research is critical to your success, so review your keywords in the context of a) Your Own Businessb) Adwords ProfitabilityWhat your looking for when researching keywords is as follows: High number of searches for keywords/key phrases that are not so competitive so not only will you get seen on the first page but your cost per click will be minimum. Providing you've written a good adwords ad, and it continues with the same theme when the prospect clicks through to the landing page, your CTR (Click Through Rate) will be high, your bid prices for keywords and key phrases will be reduced and Google will reward you with a high position, because the "RELEVANCY" of your ad.
PPC is a online advertisement provided by Google, where the content will show in top of the pages or top side pane. You have to pay per click if want to publish any ads(price will defined by you).
There are a lot of aspects to a good PPC campaign. It's definitely not something you just want to launch without much thought as you will be paying a fee every time someone clicks on your ad, or sees your ad if you pay by impressions. Keywords are a main factor in your campaign and can make or break your conversion rate. Writing copy is something you need to consider as well. It's not always enough to have a popular keyword that gets on the first page, you also want an ad that will make people click through. And from there, you want them to convert. So your main concerns are finding economic keywords that your desired customer is searching with, writing an ad that will catch their attention and get them to click and then converting them with a landing page that speaks to their desires once they get there. It can get a bit complicated and overwhelming, which is why it's good to spend some time researching before you spend any money. There is some pretty decent information online about PPC and other interesting subjects. Marketing Experiments is a good site to start reading up on the subject. D Alishouse Denver Marketing Consultant
Target your audience, locatiom, time...Plan daily budget. There are a lot of things to care about. But at first choose a reliable PPC agency!
for me the best PPC Platform is still google adwords, if you do not know how to start advertising with google you can hit me up, i can provide you Activated Adwords Account.
google adwords is for complete newbies.if you want to go further find an alternative way.or just start to combine several ppcs as i do now
If you are paying for traffic than you need a few things in place. 1. A killer offer to capture the traffic- aka Good landing page with free offer 2. Split testing to improve your results - use google website optimizer 3. Some means of tracking your results like Excel - google analytics combined with a Spreadsheet. Get this in place first.
I need bulk numbers of publisher for my newly Created PTC site. In this site, there at least visitors will be 20000 daily. All are they use only one PC for 1 ID. So I can assure your about your page rank. interested buyers publisher are requested to add me at skype: mohinewu
analyse keywords of ypoue competitors,create the own base,detect the daily budget of campaign,use google for more tips,there are alot of them
Pay per click (PPC) (also called Cost per click) is an Internet advertising model used to direct traffic to websites, where advertisers pay the publisher (typically a website owner) when the ad is clicked. With search engines, advertisers typically bid on keyword phrases relevant to their target market. Content sites commonly charge a fixed price per click rather than use a bidding system. PPC "display" advertisements are shown on web sites with related content that have agreed to show ads. This approach differs from the "pay per impression" methods used in television and newspaper advertising. For learning, use Google because Google is the best teacher.