Adsense Text Ads vs Graphic Ads

Discussion in 'AdSense' started by alvin1972, Jun 8, 2011.

  1. #1
    Anyone here measured before the conversion rate between Text and Graphic ads, which one has the higher rate? Any idea? The reason is my site more of the income was from text ads rather than graphic ads. Any comments?
     
    alvin1972, Jun 8, 2011 IP
  2. Digital08

    Digital08 Peon

    Messages:
    14
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    0
    #2
    From my research and testing, it seems that text ads get less clicks, but pay more, while image ads get more clicks, but pay less.

    Of course there are exceptions. Some sites do better with image ads, and some do better with text.
     
    Digital08, Jun 8, 2011 IP
  3. simple007

    simple007 Well-Known Member

    Messages:
    1,357
    Likes Received:
    13
    Best Answers:
    0
    Trophy Points:
    130
    #3
    Well as per industry review, if your site has more text content then some image ads will work pretty well for you. Where as if your site has more images then text ads will do well. So bottom line is what type of content you have text/images ? usually by default we use text/image ads which is pretty good for ctr.
     
    simple007, Jun 8, 2011 IP
  4. wptheme

    wptheme Well-Known Member

    Messages:
    4,051
    Likes Received:
    346
    Best Answers:
    0
    Trophy Points:
    180
    #4
    Yes I agree, according to a case study on Google Adsense, changing to both text/images ads increases your earning.
     
    wptheme, Jun 8, 2011 IP
  5. dhvanit

    dhvanit Peon

    Messages:
    137
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    0
    #5
    For me, Image add always work, while text adds pay me less compare to image/flash add.
     
    dhvanit, Jun 8, 2011 IP
  6. F--K

    F--K Well-Known Member

    Messages:
    2,116
    Likes Received:
    51
    Best Answers:
    0
    Trophy Points:
    148
    #6
    And this makes 10 threads in June for Text vs Banner ads - CA$$ |-|oles - Learn to search
     
    F--K, Jun 9, 2011 IP
  7. DreamingBig

    DreamingBig Well-Known Member

    Messages:
    1,082
    Likes Received:
    18
    Best Answers:
    0
    Trophy Points:
    190
    #7
    I find that images helps because people see the images faster and they might not accidentally click or know that they can click on the word..
     
    DreamingBig, Jun 9, 2011 IP
  8. lonewolff

    lonewolff Member

    Messages:
    338
    Likes Received:
    1
    Best Answers:
    0
    Trophy Points:
    30
    #8
    Depends on the layout.

    I find that text ads convert extremely well. I have one site where the CTR is probably way too high (about 80%). Good for me but, could raise alarm bells with Google. Although, I am not violating any rules.

    This is how I do it :)

    In the body I have a paragraph or so of text, then I put in a text ad. With the text ad, make the borders the same colour as the document background. Think about it, borders are designed to keep people out. So, subconciously people tend not to focus on what is inside (identifing it as an advert).
    Then I continue with a paragraph or two and it all blends in.

    Here is an example of how I use this technique - http://www.magicalmerimbula.com.au/

    Too easy :)
     
    lonewolff, Jun 9, 2011 IP
  9. lifeplayer

    lifeplayer Notable Member

    Messages:
    15,609
    Likes Received:
    475
    Best Answers:
    0
    Trophy Points:
    265
    #9
    Different website have different performance on the ctr. You gotta try them out to know the actual result. Lazy doesn't make money but practice/testing does
     
    lifeplayer, Jun 9, 2011 IP
  10. Project Mobius

    Project Mobius Peon

    Messages:
    10,524
    Likes Received:
    170
    Best Answers:
    0
    Trophy Points:
    0
    #10
    yet another text vs image ad thread
     
    Project Mobius, Jun 9, 2011 IP
  11. iidesu

    iidesu Peon

    Messages:
    186
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    0
    #11
    Image ads is more effective than text ads
     
    iidesu, Jun 10, 2011 IP
  12. Project Mobius

    Project Mobius Peon

    Messages:
    10,524
    Likes Received:
    170
    Best Answers:
    0
    Trophy Points:
    0
    #12
    show me statistics on that
     
    Project Mobius, Jun 10, 2011 IP
  13. techbytes

    techbytes Active Member

    Messages:
    102
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    66
    #13
    You earn more per click but the tradeoff is you get substantially less clicks. At least this is from my experiences.

    techbytes
     
    techbytes, Jun 10, 2011 IP
  14. DreamingBig

    DreamingBig Well-Known Member

    Messages:
    1,082
    Likes Received:
    18
    Best Answers:
    0
    Trophy Points:
    190
    #14
    Suggestion: Signature links for texts not with adsense
    Adsense: Images and not with texts, after all -do you really want them clicking away before they are done reading the article? You have more control over the images.
     
    DreamingBig, Jun 10, 2011 IP
  15. digitalwebman06

    digitalwebman06 Active Member

    Messages:
    1,712
    Likes Received:
    4
    Best Answers:
    0
    Trophy Points:
    53
    #15
    it totally depends on the type of sites. actually its opposite. if you have a site with no image then graphic ads will be just great but if your site already has a lot of images then text ads will be great.
    thanks
     
    digitalwebman06, Jun 10, 2011 IP
  16. Project Mobius

    Project Mobius Peon

    Messages:
    10,524
    Likes Received:
    170
    Best Answers:
    0
    Trophy Points:
    0
    #16
    I heard that crap sites don't earn much regardless of text or image ads
     
    Project Mobius, Jun 10, 2011 IP
  17. BlueOrchard

    BlueOrchard Peon

    Messages:
    58
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    0
    #17
    If you ask me, image based ads attract my attention, and I usually click on them if I am interested. However, I don't care much for text ads unless it's placed well.
    For example: there is an image based ad in the sidebar. It will catch the attention of the reader more than text based ads on the sidebar. However, if you were to place the text based ads in or on top of the content (articles, posts, etc.) where it is more noticeable, some people will be tempted to click on them.

    It's all about placement.
     
    BlueOrchard, Jun 11, 2011 IP
  18. Mightee

    Mightee Well-Known Member

    Messages:
    1,840
    Likes Received:
    42
    Best Answers:
    0
    Trophy Points:
    165
    #18
    exactly!
    that's what i experienced as well
     
    Mightee, Jun 11, 2011 IP
  19. DreamingBig

    DreamingBig Well-Known Member

    Messages:
    1,082
    Likes Received:
    18
    Best Answers:
    0
    Trophy Points:
    190
    #19
    So, do you think that they get more because of people not clicking on them as much like they would with the image?
     
    DreamingBig, Jun 11, 2011 IP
  20. gtk29

    gtk29 Member

    Messages:
    519
    Likes Received:
    1
    Best Answers:
    0
    Trophy Points:
    28
    #20
    I think image ads are more effective in attracting the attention of the visitors of a web site. But text ads are also equally effective for some other sites. It all depends on the layout and the type of the web site.
     
    gtk29, Jun 11, 2011 IP