Do lots of work. Read articles, Find blogs, Find forums like DP. Seo is a always changeing process have to keep up on top.
Are you willing to spend many years learning this? SEO isnt something you can just pick up over night.
Just read alot about seo and then start to rank your own sites through trial and error. Once you can constantly rank sites on the first page you can then start to offer your services to clients. You should know about: Keywords - What makes a good keyword choice. Finding out about search volume and competition levels. Onsite - how to optimize each page and navigation structure. How to tidy up source code. Offsite - Finding Authority links, high pr backlinks, relevant niche links, competitor links, anchor texts Read read read and practice practice practice
To become an SEO expert you need to have passion, dedication and perseverance these are the factor that an seo specialist have because seo is a career for hardworking people because everyday is always a challenging day thinking of ways to improve your site rankings.
Content rich in keywords is the way to go if you want to place high in search engine results. A SEO expert is sure to point this fact out.SEO expert might employ to optimize web sites is to tune in to what the other similar sites are using.A SEO expert will recommend using what the competition is using and do a better job at it than the competition.A SEO expert will also make sure that your web designs is appealing to both robots and human visitors.
Spending a lot of time on these forums will do a lot. As someone else said it is also a lot of trial and error.
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If you think you can be an expert in anything by just reading about a subject, your quite frankly an idiot. It takes more than just reading about something, it takes knowing a subject inside out, knowing what coming next, using the theory in practise and lots of experience of getting good results. Spending alot of time on these forums will give you some of the basics, but more often than not, your knowledge will just be tainted with inaccuracy from people that think they know what they are talking about, this forum is riddled with people like that. You get one every other post majority of which work for less than the price of a potato per day. Read genuine articles and run your own tests and research. Search Engine Watch is a good place to keep up to date.
There are many SEO blogs are available over internet you can go through and learn more about seach engine optimization
Read and Implement, SEO is not hard to learn. Join forums like this one , also read different SEO articles and implement them on your free blog or if you have website then on your website.