Hello fellow Digitalpoint members, I'd figure I'd ask here, because you guys can probably better Feedback than our CJ, Shareasale, or Clixgalore account managers can. What makes you sign up for an affiliate program? Right now, we offer the following through CJ. Standard commission: 20 % Elevated commission: 25 % (starting from 10 sales a month), 30 % (starting from 25 sales a month) Is that good? If no, what can we make better that you'll sign up? Cheers, Henning Spreadshirt (affiliates.spreadshirt.com)
Affiliate's want a site that CONVERTS and that pays alot of comission. It's pretty simple. If they affiliate with a site that converts 4-5% but only pays out 10% they probably won't waste their time. If however there is another site that converts only 2% but they pay 70% to their affiliates they are more likely to profit.
Great converts, great pay and great support you give me those three and relevant to my audience and i signup!
Depending on the service you're using, it also helps to use all possible methods for letting affiliate prospects know that you'll be around and that they (1) will get their money and (2) won't do all that work for a site that's only there for a short time. As an affiliate, I like to know that I can set up landing pages and the effort won't all be for nothing. Now that I'm working on a merchant account through ShareASale, I realize that, for that particular system, doing that requires setting up automatic deposits to avoid low balances (so people don't generate sales and not get paid) and setting up a data feed (shows them we're serious). I'm not familiar enough with the ins and outs of CJ to give you that kind of advice for that system, but I'm sure someone here can advise you on its quirks.
As an affiliate manager for a large affiliate network, I'd offer my perspective and experience. Most affiliates care about maximizing revenue. So the offer itself matters insofar as it encourages affiliates to sign up and try it. So high payouts are important. However, what makes affiliates stay and keep spending their effort marketing your program is the ROI per visitor. In other words, both the payout and conversion metrics are crucial. Optimization of the offer and website to provide the highest ROI per visitor that affiliate sends you is crucial. What affiliates look at is: How much can I earn by sending 1000 visitors to this program? If the offer pays $100 per sale but 1/1000 buys, they will make $100 per 1000 visitors; however an offer that pays $10 but 1/50 buys, would result in 20 sales x $10 = $200 from 1000 visitors. So emphasize ROI and not only the pure payout. Hope this helps Best, Gary Ratinetz Acclaim Network Affiliate Manager
Basically they want good Return On Investment. So if they know they have to send 100 visitors to a site and make two sales...but the sales are $35 each...then maybe it's worth it. If however there is another program with a conversion rate of 4-5% and paying $20 a sale, they're going to get a better ROI.
Well, you don't. You know shortly after you sign up. I think Gary is exactly right, but I would add that it's important to have a tiered payout structure for your affiliates. As a high earning affiliate, I want to know that I'm going to be valued by my Advertisers more than, say, a newbie. If your program looks established and I'm able to make good contact with your Affiliate Manager, I'm almost certainly going to give your program a try. Keep in mind that getting people to sign up isn't ultimately the hard part. Getting your publishers to work hard for you is. Run monthly promos, get back to people, treat your top affiliates like they mean the world to you, and spend, spend, spend.
I first look at how well their products are going to convert, second I look at the type of support they offer to their affiliate once they signup, third I look at what kind of payout I will be getting for sales.
great feedback to help a fellow affiliate marketing manager. Were looking at options to maximize our merchant program for virtual phone cards. What would you prefer 5 to 10% Residual Income or One Time Lump Sum Payment of 100 to 150% of the sale Were looking to take all the risk in life time value of a customer to pay our affiliate more today so that they can do more with there marketing dollars to promote us What do you think?
High and timely payout. Support from a good knowledgeable affiliate manager. I am working for clickbooth and happy with them. I am woth few cj, azoogle, axill, revenuegateway. I like clickbooth and azoogle. Timely payout and support.
If I were you I'd determine how much I was willing to spend to acquire a new customer, and just pay affiliates that lump sum for every transaction they refer. If you're paying out as much as you possibly can, and you're doing it as ajeetroy states above, you're going to attract new affiliates.
Timely payout, and well thought of commission structure, high payouts, good ROI Last point is the most important, for reaching this i want as an affiliate, many landingpages to choose from, as an superaffiliate white label landings to create my own style, the ability to frame the merchants page if ROI is better than with an own landing, and if the merchant than gives out bonuses (electronics and stuff) in a tier structure, than i'm happy.