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Which is Best SEO or SEM?

Discussion in 'General Marketing' started by johnsander, Apr 28, 2011.

  1. #1
    I am little confuse for marketing my project which is better to promote your site to get rank high
     
    johnsander, Apr 28, 2011 IP
  2. John Lewis sales

    John Lewis sales Peon

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    #2
    depending on your budget. if your budget is low then go for SEO n if you can invest more to spend then go for SEM
     
    John Lewis sales, Apr 28, 2011 IP
  3. ssmedia

    ssmedia Peon

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    #3
    You of course get slower results with SEO and you do with SEO. But good SEO will get you free traffic whereas you pay for each visitor in SEM
     
    ssmedia, Apr 28, 2011 IP
  4. saqib889

    saqib889 Peon

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    #4
    both are necessary for better results, so combine SEO with SEM.

    but don't leave SEO
     
    saqib889, Apr 28, 2011 IP
  5. Ajay Bhargava

    Ajay Bhargava Peon

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    #5
    "All and all, the best marketing strategy is typically to go with PPC in the short term to get immediate traffic and analyze conversions. SEO should then be taken with a long term view in mind, so you can reap the benefits of free traffic later on."
     
    Ajay Bhargava, Apr 28, 2011 IP
  6. Justin_Dupre

    Justin_Dupre Peon

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    #6
    SEO is a long term project to build up your site rank and traffic. But yeah you pretty much need both SEO and SEM to get on top of the game.
     
    Justin_Dupre, Apr 28, 2011 IP
  7. Webelinx

    Webelinx Peon

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    #7
    Many people confuse these two terms and use them interchangeably but there is a difference between SEO and SEM. Search engine optimization (SEO) is a component of search engine marketing (SEM). It is the act of optimizing a website for organic or natural search engine listings. Search engine optimization is one of the most cost-effective functions of a search engine marketing campaign, but it is only one element of SEM.

    Search engine marketing (SEM) is the act of marketing a website via search engines, whether by improving rank in organic or natural listings, paid or sponsored listings or a combination of both.

    A comprehensive search engine marketing campaign includes the following functions:

    * Search engine optimization
    * Search engine and directory submission management
    * Paid inclusion and trusted feed programs
    * Pay-for-placement management (includes pay-per-click)
    * Link popularity / reputation development
     
    Webelinx, Apr 28, 2011 IP
  8. NeVerTrYFoRME

    NeVerTrYFoRME Peon

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    #8
    When it is about marketing definately it should be SEM, not SEO.
     
    NeVerTrYFoRME, Apr 28, 2011 IP
  9. Adnan959

    Adnan959 Member

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    #9
    I think both are important. SEO for long term and SEM for short term but I wouldn't leave either of them out.
     
    Adnan959, Apr 29, 2011 IP
  10. sunny61162

    sunny61162 Peon

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    #10
    Both are the best..
     
    sunny61162, Apr 29, 2011 IP
  11. Camarao

    Camarao Greenhorn

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    #11
    That would be exactly my response:

     
    Camarao, Apr 30, 2011 IP
  12. No More Adsense

    No More Adsense Peon

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    #12
    Of course, you can or you must (i preffer) combine to SEO and SEM :)
     
    No More Adsense, Apr 30, 2011 IP
  13. BuyGifts.com

    BuyGifts.com Greenhorn

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    #13
    Dead on! Very thorough and informative answer. Indeed, one is part of the other. SEO can be worked separately but SEM is the "umbrella" term (so to speak) and can not be left out if you're in this game to win.
     
    BuyGifts.com, Apr 30, 2011 IP
  14. DirSubmissionGuy

    DirSubmissionGuy Peon

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    #14
    Which is better, Toyota Camry or an apple tree ?
     
    DirSubmissionGuy, May 1, 2011 IP
  15. minivanman

    minivanman Peon

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    #15
    Long Term - SEO
    Short Term or Branding - SEM
     
    minivanman, May 1, 2011 IP
  16. NeVerTrYFoRME

    NeVerTrYFoRME Peon

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    #16
    Mind it he was asking about Marketing. And SEO is not marketing. Don't talk like Political leaders.
     
    NeVerTrYFoRME, May 2, 2011 IP
  17. contentboss

    contentboss Peon

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    #17
    The apple tree, obviously. Twice as fast to 60 mph as the toy-o-ta
     
    contentboss, May 2, 2011 IP
  18. showkatahmad

    showkatahmad Peon

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    #18
    I think for promotion or marketing, SEO is the best as it has the vast in-which promotion or market of a product or service can be done while it might be specific or the limited under your budget
     
    showkatahmad, May 2, 2011 IP
  19. BuyGifts.com

    BuyGifts.com Greenhorn

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    #19
    Nowhere will you take an online marketing class or read a marketing book where SEO is not discussed. What you do with SEO directly affects your marketing success online. Therefore, in my opinion, it is one in the same.
     
    BuyGifts.com, May 2, 2011 IP
  20. modrewgnu

    modrewgnu Active Member

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    #20
    In the short run, sem is beter. For long term consistent results, seo is your best bet.
     
    modrewgnu, May 3, 2011 IP