TM Infringement?

Discussion in 'Legal Issues' started by logicsync, Apr 11, 2011.

  1. #1
    Will using "WOW" (as In World of Warcraft) in my domain name be a TM Infringement? The website will deal in World of Warcraft related item sales. I can quote one website bankofwow.com as an example.

    Also kindly let me know what registrar would be appropriate to go for such a registration.

    Thanks for your time.
     
    logicsync, Apr 11, 2011 IP
  2. mjewel

    mjewel Prominent Member

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    #2
    It could certainly be infringement if you do not have express permission. What other people do doesn't matter. Whether or not they will come after you is unknown. The registrar makes no difference - the domain can be taken in a UDRP action.
     
    mjewel, Apr 11, 2011 IP
  3. contentboss

    contentboss Peon

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    #3
    in some jurisdictions, 'wow' is a real word, and may not be trademark-able. The UK, for example.
     
    contentboss, Apr 12, 2011 IP
  4. mjewel

    mjewel Prominent Member

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    #4

    "real words" can be trademarks - and there are a number of trademarks in the UK on "WOW". When you use a mark in conjunction with the usage of of a mark holder, it can be infringement.
     
    mjewel, Apr 12, 2011 IP
  5. seafrontsteve

    seafrontsteve Peon

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    #5
    Trademarks are registered for one or more categories.
    Only usage in registered categories would infringe a trademark holders rights.
    So using WOW for banking is unlikely to be a problem - but to syphon off their traffic in WOW niche certainly would.

    I've recently been looking at using the word 'speedo' - for a site measuring speed.
    Swimwear company Speedo are now so big and continually extending their range of products and trademark categories to even cover watches and timing - making it a very fine line between registering a word with a generic use and protecting their intellectual property.
    They have actually created products starting with every single letter in the alphabet!
     
    seafrontsteve, Apr 12, 2011 IP
  6. Riversway

    Riversway Peon

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    #6
    Never new that, interesting
     
    Riversway, Apr 12, 2011 IP
  7. contentboss

    contentboss Peon

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    #7
    can we see some links please.
     
    contentboss, Apr 12, 2011 IP
  8. mjewel

    mjewel Prominent Member

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    #8
    You can search here. http://www.ipo.gov.uk/tm.htm

    The UK also recognizes trademarks from other countries under the Madrid Protocol, as well as common law marks. For purposes of domains, US law would apply under ICANN rules.
     
    mjewel, Apr 12, 2011 IP
  9. logicsync

    logicsync Peon

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    #9
    thanks for your kind inputs. I will not use wow in my doain name. But can't I even include terms like WOW or worldcraft in my website's content? I other words, can't one even write about a Company's product?
     
    logicsync, Apr 12, 2011 IP
  10. mjewel

    mjewel Prominent Member

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    #10
    You can certainly use trademark terms in your website copy as long as you are not representing yourself as an official or authorized site of the tm holder.
     
    mjewel, Apr 12, 2011 IP
  11. logicsync

    logicsync Peon

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    #11
    so in simple words, a website like ige.com is okay while bankofwow.com is not.
     
    logicsync, Apr 12, 2011 IP
  12. mjewel

    mjewel Prominent Member

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    #12
    One is clearly not trademark infringement, the other opens the door to a dispute if the trademark holder chooses to enforce their IP rights. It's also possible that certain sites have been authorized by the TM holder. A TM holder does not have to go after all people who infringe upon their mark. Some look the other way, some selectively enforce, others go after almost everyone.
     
    mjewel, Apr 12, 2011 IP
  13. browntwn

    browntwn Illustrious Member

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    #13
    When using the letters "wow" in reference to World of Warcraft it is obviously a different matter that someone using a "wow" as a dictionary term for its generic and normal purpose. Do you not see the distinction?

    Nonetheless, "wow" could easily be trademarked in nearly every jurisdiction. I know of no reason someone can't incorporate the word "wow" into a UK trademark. It would seem quite odd if it were not allowed.
     
    browntwn, Apr 12, 2011 IP
  14. contentboss

    contentboss Peon

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    #14
    AFAIUI, real words can't be 'grabbed'. I couldn't trademark the word 'School' in the UK for example. What look like marks on real words (e.g. 'orange') are often just pictorial marks (specific images/colors etc). I'm no expert, of course, but I was under the impression we were talking about trademarking dictionary words, not combinations of them, which is blindingly obviously completely different, so thanks for your input.

    @mjewel, yes, I'm aware of the online trademark search facility. I was asking you to show us a link to the trademark 'wow', which is a dictionary word. There are lots of pictorials, and plenty of multiple word marks where one of the words is 'wow' but I'm darned if I can find the trademark 'wow'. Obviously, you could trademark a dictionary word when it's part of a longer phrase (eg 'supafab schools').

    Having said all that, I'm happy to be proven wrong, and anyone seeking free advice would be more than sensible to listen to mr jewel, who is a professional in this field, rather than any other anonymous forum poster.
     
    contentboss, Apr 13, 2011 IP
  15. mjewel

    mjewel Prominent Member

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    #15

    Mark text:
    WoW

    Status:
    Registered
    Class:
    25

    Filing date:
    20 February 2007
    Next renewal date:
    20 February 2017
    Registration date:
    20 June 2008

    Publication in Trade Marks Journal

    First advert:

    Journal:
    6727
    Publication date:
    14 March 2008

    Registration:

    Journal:
    6743
    Publication date:
    11 July 2008

    List of goods or services

    Class 25:
    Footwear.

    Names and addresses

    Proprietor:
    Z + M Products Ltd
    13th Floor, 350 Eastern Avenue, Ilford, Essex, IG2 6NN
    Incorporated country:
    United Kingdom
    Residence country:
    United Kingdom
    ADP number:
    0904787001

    http://www.ipo.gov.uk/domestic?domesticnum=2447188

    http://www.ipo.gov.uk/domestic?domesticnum=2480627B

    http://www.ipo.gov.uk/domestic?domesticnum=2426905

    http://www.ipo.gov.uk/domestic?domesticnum=2283915
     
    mjewel, Apr 13, 2011 IP
  16. contentboss

    contentboss Peon

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    #16
    Nice, but not really what I wanted. The marks are either for 'WoW' i.e. a cap/uncap variant, of all caps, neither of which is a 'real' word.

    Well done for digging those up though, that, folks is why you should go to mr family jewels first! (or should I say FiRst).
     
    contentboss, Apr 13, 2011 IP
  17. Dave Zan

    Dave Zan Well-Known Member

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    #17
    Search for "tide" and "shell" using that link mjewel posted, and let us know what you find.
    Then again, surely you can see them in your area or so.

    And don't forget that trademarks don't have to be registered in order to exist, otherwise
    known as common law marks as mjewel mentioned.
     
    Dave Zan, Apr 13, 2011 IP
  18. contentboss

    contentboss Peon

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    #18
    OK getting a bit sick of this. If you exact match search for 'tide' there are 5 registrations. 3 are pictorial images and 2 are the word TIDE (capital letters, i.e not a dictionary word). 'Shell' is also either CAPITALS or IMAGES.

    Sheesh.

    So frankly, I'm STILL waiting for someone to show me an example of a dictionary word that has been trademarked as a word, not an image, in the UK

    Although you do make a good point about common law trademarks, which is worth remembering
     
    contentboss, Apr 14, 2011 IP
  19. mjewel

    mjewel Prominent Member

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    #19
    The fact that a text mark is displaying in capitals or not makes no difference - It's still a protected trademark. I am not real familiar with the UK site, but it looks like they tend to display Uppercase when it is a text mark - which is a much stronger mark. That is just how it is displayed on the UK site, and doesn't in any way mean it is only a trademark if all uppercase letters are used. For instance, if you tried to name a computer company "Apple" it wouldn't matter if you displayed it "APPLE" "Apple" "apple" - it would still be infringement. Infringement does not have to be exact either. "Dictionary" words can be trademarked in any country for something other than their normal usage. You couldn't trademark "Apple" as a fruit, but as a brand name for a computer, it is certainly allowed (and done).

    Edit: According to the UK trademark website, it appears the capitalization of all letters just means the text mark is one word.

    http://www.ipo.gov.uk/types/tm/t-about/t-faq/t-faq-series.htm
     
    Last edited: Apr 14, 2011
    mjewel, Apr 14, 2011 IP
  20. Matt S

    Matt S Peon

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    #20
    Is there a site in the US you can search and check for TM's?
     
    Matt S, Apr 14, 2011 IP