Hello guys, I'm working to a classifieds website, and I'm ready to launch it in final beta version. I'm not sure what market strategy should I use, since it's my first international website. Regards.
You have some pretty stiff competition out there. Why would someone goto your classified site over craigslist or backpage? -C
Hardly , most E.U. countries have their own sales sites . OP 1st thing I'd do is make ultra sure that the website has a pop-up offering the user his native language version based on location . As for marketing you'll need to post on a gazillion load of forums , AdWord it to specific websites (competitors ) and launch a media blitz .
Try to make some regional version of your classifieds website like USA, UK, ASIA or India. That will attract more people to place some paid ads.
Do google adwords for search and content. If able to help you bring traffic from search engine and from other site. I do think that google adwords is a marketing strategy that cannot be lack to promote your classified website.
You can write a Press Release about your classifieds ads service like what your service, which country your service like that. Then you can distribute free PR sites and paid PR sites. You got some traffic and visitor believe your service as a legal one. After complete this distribution work, you mail me. I will tell you some tricks about classifieds site promotion. My Email ID is
Yes, good advices above. Also use all SEO methods as for non-classifieds websites: posting on forums and blogs, bookmarking and directory submission.
One of the best ways IMO will be to create 3000-4000 flyers (you should be able to do these quite cheaply). People will see them and think, "I should list my bike on this site..". Good luck!
Find a way to make the initial version of your website popular. The biggest turnoff for a website is one with no and outdated content. The startup costs will be high though.
not an easy task buddy when there are competitors like kijiji, gumtree and craigslist..start off with SEO and if you got the funds, try facebook ads. Good luck!
Oh that's the perfect and the only great idea.) Wow I'll keep that in mind and use it in future. It's a best way to make your site attractive with non-online methods.
Write press releases, articles and maybe buy some advertising space on high authority websites with lots of traffic.
Try blog ads. Find some popular blogs (run by individuals) in the countries you'd like to target, tell them to write a post to mention your classified website, and pay them. Try blogads.com.