Statistics that demonstrate the value of SEO

Discussion in 'Search Engine Optimization' started by raido, Mar 17, 2011.

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  1. #1
    Does anybody know some new statistics that demonstrate the value of SEO. I know these one from 5-10 years ago, for example:

    40% of SEO campaigns aware of their ROI achieve returns in excess of 500%, while only 22% of PPC campaigns were able to achieve this value.

    But is there any new ones from year 2009+?
     
    raido, Mar 17, 2011 IP
  2. krishnaegurus

    krishnaegurus Peon

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    #2
    You got to read the publications from top bloggers or companies who releases their stats often. But, i feel the ROI differs with the kind of business we do. But on a personal note SEO gives you that returns in long run and PPC in short run. Really cant argue whether it is 500% or 22%. Any more takers on this?
     
    krishnaegurus, Mar 17, 2011 IP
  3. jackburd

    jackburd Active Member

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    #3
    the traffic of the site will tell
     
    jackburd, Mar 17, 2011 IP
  4. raido

    raido Member

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    #4
    Yes I read these ones but I meant what good statistics you show your clients to demonstrate the value of SEO. Like I use these ones:

    75% of internet users have the intent to purchase when using search engines.
    62% of search users click a link on the first page of search results (you should show up on the first pages of search results)
    39% of search engine users believe that the companies whose websites are returned among the top search results are the leaders in their field.
    and so on.
     
    raido, Mar 17, 2011 IP