Why do google ask us not to disclose CTR

Discussion in 'Reporting & Stats' started by jackslounge, Oct 16, 2006.

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  1. #1
    I'm just wondering why they do not like people talking about it? There must be thousands of posts here on DP about CTR, and probably tens of thousands with number of clicks and number of impressions (put those together, and what fo you get? CTR!)

    I'm just interested to know what they would lose from people discussing it..
     
    jackslounge, Oct 16, 2006 IP
  2. Imran

    Imran Notable Member

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    #2
    Probably because, the information can be used to calculate how much google pays to its publishers and how it keep's for it self.
    *Just a guess.*
     
    Imran, Oct 16, 2006 IP
  3. Mivi

    Mivi Peon

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    #3
    Yeah, if we knew how many % google makes, someone might complain about it.

    I bet it´s a lot ;) was it a total of 230 billions last year?
     
    Mivi, Oct 16, 2006 IP
  4. shmekerosu

    shmekerosu Active Member

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    #4
    CTR is easly calculated by dividing the visits/click (most ppl don't hide clicks when they post adsense revenue screenshots). I think more important is how much a click is valued and the niche/keywords what target it.
     
    shmekerosu, Oct 16, 2006 IP
  5. Indian

    Indian Peon

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    #5
    I think that will make people email Google saying "His CTR is high. WHY IS MINE LOW" :mad:
     
    Indian, Oct 16, 2006 IP
  6. qwestcommunications

    qwestcommunications Notable Member

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    #6
    I don't think Google has any control over that.
     
    qwestcommunications, Oct 16, 2006 IP
  7. svtmook

    svtmook Peon

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    #7
    keep in mind there is a difference between page CTR and ad CTR
     
    svtmook, Oct 16, 2006 IP
  8. kemus

    kemus Guest

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    #8
    Wouldnt you need eCPM, not CTR to calculate google's %?
     
    kemus, Oct 16, 2006 IP
  9. bezict84

    bezict84 Peon

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    #9
    maybe others will calculate it.. right? im new and just try to answer this question..
     
    bezict84, Oct 16, 2006 IP