How to increase CTR

Discussion in 'AdSense' started by prasannas, Feb 2, 2011.

  1. #1
    Hi,
    I am using adsense to make money from blog since last two years.While experimenting to increase the CTR I found Font Family and Size is useful to me.

    When adsense gives us the opportunity to select the font size and family I done experiment with arial font with small,medium and large size.The result I got was not so impressive so I used verdana font with medium size.By changing font and size my CTR is improved reasonably high.
    I think this font and size matches to article pages that is why I got improvement.

    Afterall this is my thinking.what you think? Anyone from you exprimented for CTR? what is the result?
    Please share your knowledge or thinking on improvement of CTR.
    Thanks.:)
     
    prasannas, Feb 2, 2011 IP
  2. MikeBuyco

    MikeBuyco Member

    Messages:
    702
    Likes Received:
    6
    Best Answers:
    0
    Trophy Points:
    35
    #2
    I always use the same font as the article and use the same color links for the link navigation also. This has helped me increase my CTR.
     
    MikeBuyco, Feb 2, 2011 IP
  3. seoguru4u

    seoguru4u Peon

    Messages:
    141
    Likes Received:
    1
    Best Answers:
    0
    Trophy Points:
    0
    #3
    Ya i am also using the same thing.
     
    seoguru4u, Feb 2, 2011 IP
  4. ippomak617

    ippomak617 Peon

    Messages:
    55
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    0
    #4
    This would be very helpful for newbies like me. Just got my confirmation from Google Adsense yesterday and I'm so happy. Now, I'm researching on how to increase my chance of getting higher pays. Thanks for this info Sir!
     
    ippomak617, Feb 2, 2011 IP
  5. ruletheworld

    ruletheworld Peon

    Messages:
    178
    Likes Received:
    1
    Best Answers:
    0
    Trophy Points:
    0
    #5
    Yea, these small and subtle things do seem to matter. It would be hard to generalize though - what works for one site may not work for another. You need to find your own best when it comes to Adsense
     
    ruletheworld, Feb 2, 2011 IP
  6. navin_bvr

    navin_bvr Active Member

    Messages:
    211
    Likes Received:
    9
    Best Answers:
    0
    Trophy Points:
    90
    #6
    Prasanna, thats true because when a ad matches your content color and font the chance of clicks also increased. I saw your blog and the ad was impleamneted very well...good job!
     
    navin_bvr, Feb 2, 2011 IP
  7. meshantha

    meshantha Peon

    Messages:
    160
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    0
    #7
    That's 100% correct. i experience the same
     
    meshantha, Feb 2, 2011 IP
  8. RumpledElf

    RumpledElf Well-Known Member

    Messages:
    1,054
    Likes Received:
    13
    Best Answers:
    0
    Trophy Points:
    100
    #8
    I changed my site theme late last year and my CTR went up. This is up per ad unit not overall - I have less ad units now as well. Earnings is also up, traffic is up, CPC is up, I'm getting different ads too. I'm really really hoping it stays this way.

    Nothing much to do with the ad units though, I got rid of a large rectangle at the top left of my site on every page and put one at the bottom right of 1/3 of the pages which gets more clicks than the top left one ever did. This month my best earner has been a link unit at the very bottom of 1/3 of the pages. Don't understand, don't really care, just enjoying the money while it lasts :)
     
    RumpledElf, Feb 2, 2011 IP
  9. Project Mobius

    Project Mobius Peon

    Messages:
    10,524
    Likes Received:
    170
    Best Answers:
    0
    Trophy Points:
    0
    #9
    clear here if you want to increase CTR
     
    Project Mobius, Feb 2, 2011 IP
  10. JamesColin

    JamesColin Prominent Member

    Messages:
    7,874
    Likes Received:
    164
    Best Answers:
    1
    Trophy Points:
    395
    Digital Goods:
    1
    #10
    I put the maximum allowed ad units, including adlinks and search, I put them in obvious places and if the CTR is 5% or above I don't improve upon.
     
    JamesColin, Feb 2, 2011 IP
  11. prasannas

    prasannas Well-Known Member

    Messages:
    261
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    101
    #11
    Thank you very much for the replies.I am specially thankful for RumpledElf for sharing such a nice experience.I am expecting more insight thoughts or expriments on CTR.Aside from font and size there are other factors which are useful to increase the CTR.Have anyone from you exprimented on that and what is the result?
     
    prasannas, Feb 2, 2011 IP
  12. fr@nc!z

    fr@nc!z Active Member

    Messages:
    1,545
    Likes Received:
    12
    Best Answers:
    0
    Trophy Points:
    80
    #12
    The position of your ads also affect your CTR.
     
    fr@nc!z, Feb 2, 2011 IP
  13. richard21

    richard21 Greenhorn

    Messages:
    87
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    16
    #13
    Hi friend, My Adsense CTR down and monthly adsense revenue also....It come 150 $ per month from 283 $.. Please tell me how increase adsense revenue overall..

    thanks
     
    richard21, Feb 2, 2011 IP
  14. cutegirl

    cutegirl Peon

    Messages:
    37
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    0
    #14
    if all of you are using same strategy, i am going to try it now!
     
    cutegirl, Feb 2, 2011 IP
  15. prasannas

    prasannas Well-Known Member

    Messages:
    261
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    101
    #15
    Dear Richard,
    What changes you have made on your website? When you are earning decent amount from adsense means you have some knowledge.Better you share your experience to achieve this much earnings.In process you may get solution to your lower CTR.
     
    prasannas, Feb 3, 2011 IP
  16. neemoil

    neemoil Greenhorn

    Messages:
    59
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    16
    #16
    Changing font combination has got some impact on CTR and also the cost you get for one click, keep experimenting combination of fonts you will get one right font combination
     
    neemoil, Feb 3, 2011 IP
  17. fslballouch

    fslballouch Peon

    Messages:
    48
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    0
    #17
    i always use the same font as my blog and i thing this is good for me
     
    fslballouch, Feb 3, 2011 IP
  18. Wulkanen

    Wulkanen Well-Known Member

    Messages:
    2,429
    Likes Received:
    47
    Best Answers:
    3
    Trophy Points:
    175
    #18
    I've done a lot of experimenting with adsense and my thoughs can be found here
    on my website: make money online with adsense.

    When it comes to link ads I usually go for blue ads, they are the most common ones online
    and will make your visitors trust them more.
     
    Wulkanen, Feb 3, 2011 IP
  19. Project Mobius

    Project Mobius Peon

    Messages:
    10,524
    Likes Received:
    170
    Best Answers:
    0
    Trophy Points:
    0
    #19
    yes! promote your signature whenever you can!!!
     
    Project Mobius, Feb 4, 2011 IP
  20. no69_2007

    no69_2007 Well-Known Member

    Messages:
    1,145
    Likes Received:
    1
    Best Answers:
    0
    Trophy Points:
    105
    #20
    put rich keywords, in your site.
     
    no69_2007, Feb 5, 2011 IP