What is your marketing strategy?

Discussion in 'General Marketing' started by uptrans, Feb 3, 2011.

  1. #1
    When you start promoting a new web site in order to get traffic, what is your marketing strategy and primery focus?

    1. PPC.
    2. PPC + SEO.
    3. Never invest anything. Try to make free SEO (forums, blogs, social media posting, articles, etc.)
    4. Buy or exchange links.
    5. Content.
    6. Build satelite micro-sites.
    7. Use automated software.
    8. A little bit of everything.
     
    Last edited: Feb 3, 2011
    uptrans, Feb 3, 2011 IP
  2. keitheverett

    keitheverett Peon

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    #2
    Hi Uptrans

    I post content nearly every day on my two Blogs in the form of a money making tip.
    I then turn the Blog post into an Article and submit to Ezine Articles
    I then turn the Article into a Video and submit to YouTube and other video sharing sites.
    I then post the upload the video to it's own page, add an opt in form and share the URL on Facebook (profile and fan/like page)
    I also share the video itself on Facebook,
    I then add the content to a Squidoo lens
    I then add to or create a new Hub Page,
    I submit the content to many social network sites via OnlyWire
    I then share to many other sites via Pixelpipe..

    Keith
     
    keitheverett, Feb 3, 2011 IP
    Ryzon likes this.
  3. uptrans

    uptrans Member

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    #3
    Seems like a smart and well structured strategy. Do you ever use any PPC?
    Do you write your content yourself?

     
    uptrans, Feb 3, 2011 IP
  4. jessicaloreen

    jessicaloreen Member

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    #4
    thanks for the share really informative
     
    jessicaloreen, Feb 3, 2011 IP
  5. keitheverett

    keitheverett Peon

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    #5
    Hi uptrans,

    Yes, I write all my own content.
    I have used PPC before. I got the best results using Facebook PPC to my squeeze page.

    Keith
     
    keitheverett, Feb 3, 2011 IP
  6. keitheverett

    keitheverett Peon

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    #6
    You are welcome Jessica, most of my traffic sources are free. the only PPC I do is on Facebook

    Keith
     
    keitheverett, Feb 3, 2011 IP
  7. exilonv

    exilonv Peon

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    #7
    Mainly reciprocal linking with targeted sites through my own social advertising website :D
     
    exilonv, Feb 3, 2011 IP
  8. MeBloggs

    MeBloggs Peon

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    #8
    Social media is where it starts.
     
    MeBloggs, Feb 3, 2011 IP
  9. Lucky Adam

    Lucky Adam Peon

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    #9
    I am planning all the seo tools and most of the time different tool works in different situation and niche. I have found forum posing, blog commenting and article submission as good source of promotion.
     
    Lucky Adam, Feb 3, 2011 IP
  10. no69_2007

    no69_2007 Well-Known Member

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    #10
    never invest anything is not a good idea, investing is really needed with your non investing work.
     
    no69_2007, Feb 3, 2011 IP
  11. iiaok

    iiaok Peon

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    #11
    I don't use any PPC to start with. Social Media to start out to see if my site converts and how well.

    Only after proving the site will I move to PPC, and usually through FB.
     
    iiaok, Feb 3, 2011 IP
  12. slackhead

    slackhead Member

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    #12
    With all the steps how much time do you spend doing this a day? I'm new to the whole online marketing online and am trying to get a picture of it all. Give me a headache :)

     
    slackhead, Feb 3, 2011 IP
  13. Scrilla650

    Scrilla650 Peon

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    #13
    FREE Methods are the best!


    Article writing - Write and submit 5 articles a day to at least 10 directories
    Video marketing - Creat plain text videos and submit to all the major video sites
    Squidoo pages - Create squidoo pages with valuable content
    Blogs - Blog everyday
    Forum marketing - Help people in your niche and promote where allowed
    Social bookmarking - Self explanatory

    You can have backlinks coming from all those sources which will help with the SERPS.

    Do it all, and do it everyday!!
     
    Scrilla650, Feb 3, 2011 IP
  14. Zachmo

    Zachmo Peon

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    #14
    One day I'll see your name listed as one of the richest IM's.
     
    Zachmo, Feb 3, 2011 IP
  15. Timby

    Timby Well-Known Member

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    #15
    Really great post Keith, great to see someone sharing valuable information for a change!

    What sort of videos do you make? Is it you on camera or is it some text on a screen etc?
     
    Timby, Feb 4, 2011 IP
  16. seafrontsteve

    seafrontsteve Peon

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    #16
    SEO is great AFTER you have tested which keywords actually bring you $
    That's one of the big problems starting out blind with SEO - it takes a ton of work, time and effort before you know if it will deliver the $ you are looking for.
    Much better to pay a few $ to drive traffic of say 100 clicks to your landing / squeeze page / offer etc to see if it converts for you.
    If not you need to try something else before wasting time setting up your SEO
    I use Adwords PPC - but bid say only 20cents for a $2 keyword.
    Ends up taking a couple of weeks rather than a couple of hours for me to get 100 clicks for about $15 - but then I know if what I am doing is worth spending more time on using SEO
     
    seafrontsteve, Feb 4, 2011 IP
  17. usasportstraining

    usasportstraining Notable Member

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    #17
    I want to be in every kitchen, bedroom, and bathroom of every person on earth. Their first thought in the morning and their last thought at night, then I want to be in their dreams.

    :D
     
    usasportstraining, Feb 4, 2011 IP
  18. msfitnesspro

    msfitnesspro Peon

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    #18
    Thanks for all of the great information here. It's great to see folks looking out for newbies like me.
     
    msfitnesspro, Feb 4, 2011 IP
  19. TelVPS

    TelVPS Peon

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    #19
    We do a lot of ppc and SEO marketing, with a few paid ad spots here and there on targeted sites.
     
    TelVPS, Feb 5, 2011 IP
  20. nshadab

    nshadab Well-Known Member

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    #20
    A little bit of everything.

    and also depends upon what niche you are talkin about....

    marketing really depends upon industry, if your niche is music..the parameters would be different and if its news based that it would be completely differ.
     
    nshadab, Feb 5, 2011 IP