Good day everyone. I run a small collection agency (www.afsllp.com) in NH and I want to increase revenue. I mail out about 50 letters a month and most get opened. What I'd like to do is include an extra paper / flier / or coupon leading to a website with a coupon code (that is also a tracking id). This way the consumer can go to that website, use the coupon code, and I'll reap the affiliate fee. I was thinking about using a web hosting company for this procedure, but that may not be relevant to everyone opening the letter (which includes a settlement offer or professional yet casual demand letter). Something that catches the consumers eye and makes them want to go to the website. Any ideas or suggestions would be very useful and appreciated! This way, even if they don't pay their bill, I'll get something off of it. This idea was actually sparked by my gf reminding my rent is coming up
Well, firstly, the flier / coupon really SHOULD be relevant. Or else the people that get a settlement / demand letter along with some random advertisement may start thinking that your company is not professional. I would recommend getting a domain name relevant to the topic of the affiliate website, then setting the .htaccess to make that page redirect to the site with the affiliate link attached... I'd put up a backup redirector on the index.html page anyways (use google) Put your website that redirects onto the flier, you can also probably get a nice flier graphic designed here or at a different forum cheaply.