Analysing competition

Discussion in 'Search Engine Optimization' started by DrivingInEurope, Jan 25, 2011.

  1. #1
    Hi guys,
    in google I can see my competition for the keywords Im going for, but i dont see how they rank so highly. Any ideas what I should be looking at to see how they rank so high, so I can apply something similar (and better!).
    Cheers guys!
     
    DrivingInEurope, Jan 25, 2011 IP
  2. Excel 8

    Excel 8 Guest

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    #2
    use keyword external tool, it shows the monthly searches by that you can have a clue how your keyword would work if it rank well.
     
    Excel 8, Jan 25, 2011 IP
  3. webcosmo

    webcosmo Notable Member

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    #3
    best is using software like IPB etc.
     
    webcosmo, Jan 25, 2011 IP
  4. bob25

    bob25 Well-Known Member

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    #4
    Download TrafficTravis (free version), or MarketSamurai (trial version), or if you use Firefox browser download the SeoQuake addon. You'll be able to see the amount of backlinks, PR, domain age, in url, in title, etc.
     
    bob25, Jan 25, 2011 IP
  5. Camay123

    Camay123 Well-Known Member

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    #5
    Maybe their content is better then yours.
     
    Camay123, Jan 25, 2011 IP
  6. RedSimba

    RedSimba Peon

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    #6
    Yeah... better you download free trial version of Market Samurai, you can check your competitor that targeting the same keywords as yours.
     
    RedSimba, Jan 25, 2011 IP
  7. seozzz

    seozzz Peon

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    #7
    What is IPB software? I have never heard of it
     
    seozzz, Jan 25, 2011 IP
  8. dzrihen

    dzrihen Member

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    #8
    Market Samurai is awsome, but SEOQuake toolbar for Firefox is a great free solution as well
     
    dzrihen, Jan 25, 2011 IP
  9. DanAbbamont

    DanAbbamont Guest

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    #9
    Nothing really beats manually appraising their backlink profile and learning to appraise each link. It can be time consuming but even if you find just a few gems it's worth it.
     
    DanAbbamont, Jan 26, 2011 IP
  10. MartinPrestovic

    MartinPrestovic Peon

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    #10
    Once you know who your competitors are you should plug their URL into Yahoo Site Explorer and / or Open Site Explorer to get a better idea of their backlinks. Your research basically starts from there.

    All the tools that have been mentioned can be helpful in conducting this research, but if you don't know how to do it manually in the first place then these tools arn't going to show you much other than which pages have the highest PageRank.
     
    MartinPrestovic, Jan 26, 2011 IP
  11. JessicaHoward

    JessicaHoward Peon

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    #11
    DO some competitor analysis and check the places from where your competitor is getting links....than start linkbuilding against it..
     
    JessicaHoward, Jan 26, 2011 IP
  12. dabasesolution

    dabasesolution Peon

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    #12
    IPB is the SEO Tool, you can submit one keyword and your domain to IBP tool then that will provide some more good keywords related to your niche and your competitors websites and more..
    Just put google you can get a lots of result about IBP.
     
    dabasesolution, Jan 26, 2011 IP
  13. abhijit

    abhijit Notable Member

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    #13
    check their keyword density, alt, anchor, image title, meta tags, and links they are getting to rank their keywords.
     
    abhijit, Jan 26, 2011 IP
  14. Jeff Collision

    Jeff Collision Peon

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    #14
    There are basically three key on page factors you need to consider for competition analysis and they are:

    1. Meta tags and titles
    2. Keyword density
    3. Special formats
     
    Jeff Collision, Jan 27, 2011 IP