Google Adwords - 2 different campaign scenarios question

Discussion in 'Google AdWords' started by yomick, Dec 7, 2010.

  1. #1
    I am curious if this is considered black hat? or just flat out illegal for google adword campaigns?

    ie. Coca cola

    1. google ad campaign - main company site: coke.com (has all flavors including cherry coke)
    2. google ad campaign - different company site: cherrycoke.com

    Can you run two different google ad campaigns concurrently without violating?
    Being that you could get cherry coke sales from either is it illegal to have both campaigns running at same time?
     
    yomick, Dec 7, 2010 IP
  2. Lucid Web Marketing

    Lucid Web Marketing Well-Known Member

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    #2
    In your second example, your ad would have to show cherrycoke.com since that the destination domain. You would not be able to use coke.com as your display URL.

    You can run a different campaign going to different domains from one account, even using the same keywords. However, only one ad will show at a time. You cannot double-serve ads. Having two accounts to accomplish the same thing is against TOS and will get you banned.
     
    Lucid Web Marketing, Dec 8, 2010 IP
  3. yomick

    yomick Active Member

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    #3


    Thanks for your help LWM

    I am curious regarding Organic SEO.
    If you have a main corporate site ie. cocacola.com and then you have product sites. What is the best way to wrap them up. Legit, not trickery on google and other search engines.

    Would you just list them on the main site like so:

    On cocacola.com you then list the product sites and link to those respective sites

    cherrycoke.com
    vanillacoke.com
    dasani.com

    although I dont see coke doing that so what is the best way?

    In essence, what I am looking for is the best way to list the corporate site, the products sites etc. Whats a good legit gameplan?

    Thanks
     
    yomick, Dec 22, 2010 IP
  4. navinsalinda

    navinsalinda Peon

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    #4
    google ad campaign - main company site: coke.com (has all flavors including cherry coke)
     
    navinsalinda, Dec 23, 2010 IP