Need some optimization done for my site, please help me out.

Hey all,

One of my communities http://www.writersbeat.com really needs some optimization. My ctr is so low it's embarassing!

If anyone could please give me some tips, that would be great. Thanks

 

Looks like you need some content. The forums are nice but more content.

 

What? There's a ton of content. :-\

 

I must be getting tired. Time to logg off

 

Hmm, anyone else?

 

Realize that it's a message board and will most likely have the inherently low CTR.

Since you have link units, I suggest putting them near the top navigation where they'll get more attention than at the bottom. Be warned, though. I don't have much experience with link units because I don't like them so I don't use them anymore.

For the banner, I would use a leaderboard in its place. The banner is relatively tiny, and I don't know how good the white space around it makes it look.

I don't know about your target audience or visitor demographics, but I think a page with some images will look better. Maybe some icons by the ads would help, too. I really don't know about this one.