How to promote a make money online tool?

hi there, one of my clients is working on a make money online tool which will be free to use. current ideas to promote are email marketing, social media and press release, anything else?

thanks

 

try promote it at other get-paid-to & make-money-online sites
look at the real human traffic package I am offering

 

Article marketing and video marketing. Maybe even put a sign on the bottom of your rear car window.

 

this must be a joke?
you should add local yellow pages (phone book) than, because this is the first place where people look when thinking of making money online!

 

Stating the obvious but if giving it away, you certainly want to send traffic to a squeeze page and have them subscribe to his list.

If you can find someone with a list in place you might be able to do a list swap. They promote your product in a follow up message while you do the same for them.

 

Instead of making it free for everyone why not charging a small fee on the website and give free access to members of some communities? People love special deals...