Hi All, Thinking of a few methods for raising my posistion on the search sites. Got a couple of questions if anyone knows the answers it would be much appreciated. 1) Do all sites base the search posistion on counting links to the site? or just google? 2) Do the spiders recognise links that for example have no text, or a non-breaking space? ie or would there be a minimum number of characters? presumably it doesnt take account of colour, so white on white with text would work as well as black on white e.t.c 3) Are reciprocated links more or less important than on-way links? or does this make no difference?
1) It's mainly Google that's hot for backlinks. At least I can say that the pages I have ranking well in Google generally don't rank very well in Yahoo/Bing. 2) Don't know about the blank space. White on white text is not recommended as this is something that can raise a red flag (keyword stuffing and spamming technique). 3) One-way links are definitely better.
3)One way links are better because when you do link exchanges you have to give 1 backlinks in return. This means your outbound links increases with 1 so your domain authority transfers to his website too. 2)Google recognises this backlinks too but this improves just your PR and not your SERP. 1)All search engines count backlinks and optimize their rankings accordingly but in some search engines this is not as important as is for google. Contact me if you have other questions, i`ll be glad to answer.