Hi everyone, Thank you for your time.. Actually I have Google Adwords PPC account since last 2 months, with more than 500 keywords. mean while I have got lot of impressions but not getting clicks on it. I have good average position for the keywords/Ads with good call to action.. But I think this might be adwords problem... Could any one help me to find the solution on this problem... Thank You.. Dattataray Patil
Can you please elaborate, because the average position is between 2-4.. and I think it is good to target specific customer.. I just confused and not understanding what to do... please help me..
You need to give us more details. First of all, how many impressions are we talking about? If you had 10 impressions, that is not a big enough sample size. Also tell us how many clicks. You've had absolutely no clicks at all? Tell us a bit about the industry (niche) you are targeting. Are you using the content network? If you are, turn it off. If you want to use it, do so in a separate campaign. It's all about having the right keywords (which in my experience the vast majority of newbies don't do right) and good ads which almost all advertisers don't do right.
What is the CTR? Click Through Rate. If there are lots of impressions, and the ads are quite high up in terms of position, it means only one thing to me. The ad text is not appealling to anyone. Either no one wants what you are selling or the text is not appealing anough to engage them.
I think it might have more to do with your ads and what they're saying. If people are viewing the ads but not clicking on them that would mean your impressions are high and clicks are low. So show us an example of a keyword and then add attached to it.