Hi all, I'm new to online marketing. I think I'm fairly familiar with SEO strategy, and now I am looking to learn PPC. Would anyone be nice to share their strategy on PPC? I heard about the "Holy Trinity", which is: keyword list, ad copy, and landing page. But still not sure how to apply this. Thanks
You're better off asking specific questions about what you're having trouble with. PPC is an entire universe in online marketing and no one can really tell you how to do it in a paragraph.
@sevrock. Ah I see. I've been reading on this forum about PPC. However, as a beginner I have a hard time following along. Any readings you can suggest that can help me begin practically?
If you are new to Internet Marketing, I think you should consider other techniques before approaching PPC. Why don't you start with less risky methods of getting traffic, that don't involve paying any money? Only after you gain more experience and you determine exactly how much money your visitors bring you, then you will be able to calculate if PPC is really profitable for you.
There are plenty of PPC beginners tutorials out there. I follow a few PPC blogs, but they may be a little advanced for you now. I'd suggest you do the following first: - Learn all the acronyms: CPC, CPM, CTR, eCPM, eCPC, CR, ROI, etc. - Learn what campaigns, adgroups, ads are and how they're tied to keywords: http://adwords.google.com/support/aw/?hl=en - Learn what landing pages are: http://www.copyblogger.com/landing-pages/ - Get familiar with keyword tools: Google Adwords Keyword Tool / SpyFu - Look at real life examples, just Google anything However, you can read all you want - but you will never get good at PPC without any experience. You will lose money in the beginning, but if you stick with it your ROI will jump.
PPC Domination is for begginers and it does take you through the step by step process. You may find it a little overwhelming if you have never tried PPC before though. But the ideas and concepts in that program are 10/10! Register tohttp://www.dataentrywork.net/index.php?id=4712 and Earn US$0.12 (Or Rs.6) per referral you generate at 1st level. Once that member either becomes Pro member OR he earns minimum US$25 (Or Rs.1140/-) then again you Get Paid US$5 (Or Rs.240/-) for the same referral.
Hey TSquarred, The recommendations by Sevrock are good to start with. Once you do that, I highly recommend you search for 'adwords webinars' and go the google site for live and recorded webinars on handling AdWords and building successful campaigns. All the best! PepperClick The Pay Per Click Experts
I'd suggest joining a good PPC training forum where you can learn how to beat the "learning curve" and use easier platforms like Facebook or PoF.