Do you guys ever send the people who bought things using your hop links an email using that feature? Like a follow up email to get them to consider buying from your site again?
As a general rule of thumb, if you're an affiliate for the product, NO you do not reach out to them. Don't forget, with the exception of the 'make money' products, 99% of customers out there have no clue wtf affiliate marketing is, they don't care who they bought it through or how the money gets divided... But I'm sure they wouldn't appreciate you reaching out to them just as much as you wouldn't appreciate someone contacting you saying "Hey, you know that car part you bought? Yeah it was really me and my contact/website that got you there and I got a small commission, and it was actually me that introduced you to the product through my splog, can you come to my store again?".. "I'd be like WTF? I bought the product from abc.com why is xyz.com promoting/spamming me now?". If you got them to opt in to your aweb/getresponse etc. then it's all fair game but scraping your CB aff customers for further email monetization is dirty, and may cause problems for your vendor of choice as well (i.e. I'd be pissed if you were promoting for me but then taking the customers down your own route by using my offers transactions as credibility and a scrape source - again this is if you didn't acquire them through traditional means). EDIT: If you're a vendor, you'd be silly NOT to collect buyer data as a last step before actual access to your product, thus creating a buyer list without having to scrape your transactions...
I don't see a reason to collect customer's data.. Collecting emails from your "potential customers" is one thing.. but once they've bought your product why would you want to contact them again?
Those are actually the best converting customers. The ones who bought once. They're keen on buying and convert very well. Non-buyer lists convert worse. However, I'm not so sure that the affiliate should be e-mailing the customers who purchased. I mean, they even know who it is, and yet they receive a random e-mail from someone, probably trying to sell them something. They won't be too happy about it.
This is without a doubt very true. I would take 1 buyer's email to 30 non-buyer's email. I know vendors (me) that make products specifically for other vendor's buyer lists and never even release these products on the market place. 90% of my BustLiars guide's sales come from relationship vendor's buyer lists. As an affiliate, I agree with Norm and Ripped, you should not be collecting these emails.
Hey I have had some success with that. But then I used a script. It was called cb bonus domination. Not sure if its still available. I used to send them automatic optin mail on a successful sale. I used to give them some bonus for signing up. But again I was doing with the permission of the vendor. Hey NC, I disagree mate ... it can definitely be used ... depends on how you use it. For ex this hot product(from a member of DP) I was promoting had no customer service rep to answer queries and the refund rate was high(like 20%). The product was good but this vendor never replied to any questions nor did he send them any mails. I got permission from the vendor(infact I did not have to as clickbank allows this) and signed em up to my list as soon as they buy. I was the one who gave them customer support ... and tips(of course with more pitch) to a period of 8 weeks... refund rate dropped to a mere 6%.