Hi all I have quick question about creating a landing/squeeze page. Is it ok to just have the presell sales letter (for my free report) be the only thing on the site or is it better to build a content rich site with the squeeze portion still on the first page front and center? Thanks Al
Everyone will have a different preference here, and it depends on so many factors - your skills, writing style, the time you want to put into it, how profitable it ends up being for you... ultimately the real test is in split testing it and seeing which approach works best FOR YOU - as everyone will have different preferences and results with both of these styles.. Perhaps a simple approach is to start off simple, with just a basic simple pre-sell, and if this works for you on some level then to start tweaking it and even expanding it from there.... don'tt get caught in too much analysis, just get creating and see what works and what doesn't for yourself... then do it better next time
A Landing page is not necessarily have to be a squeeze page. It can also be without any opt-in form. But yes, as submp3 has explained, it depends on many factors, and you can do little tweaking here and there (called split testing), know what works, and then make it more efficient.