Why do I always reach my daily budget limit early? 5-6pm?

Discussion in 'Google AdWords' started by yomick, Jun 24, 2010.

  1. #1
    Shouldnt it spread out throughout the course of a 24hr period.

    Am I missing something?

    Thanks in advance,
    Y
     
    yomick, Jun 24, 2010 IP
  2. Lucid Web Marketing

    Lucid Web Marketing Well-Known Member

    Messages:
    2,012
    Likes Received:
    41
    Best Answers:
    0
    Trophy Points:
    140
    #2
    Under the Bidding and Budget section of the campaign settings, there is one called Delivery Method. One is Standard the other is Accelerated. Select Standard to show more evenly throughout the day but depending on other things, you may still be using up your daily budget early.
     
    Lucid Web Marketing, Jun 24, 2010 IP
  3. yomick

    yomick Active Member

    Messages:
    220
    Likes Received:
    1
    Best Answers:
    0
    Trophy Points:
    53
    #3

    Yes I made sure that it was set to "evenly".

    What other things??

    Thank you
     
    yomick, Jun 24, 2010 IP
  4. SisFaw

    SisFaw Peon

    Messages:
    8
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    0
    #4
    it depends on keywords you use.
    some are more higher than others and thats why you budget amount is finishing early.
    check about the high keyword prices and try to exclude them and check then.
    Regards
     
    SisFaw, Jun 25, 2010 IP
  5. Lucid Web Marketing

    Lucid Web Marketing Well-Known Member

    Messages:
    2,012
    Likes Received:
    41
    Best Answers:
    0
    Trophy Points:
    140
    #5
    What other things? Think about it. If your daily budget is small, say $10, and your CPC is $1 (a large percentage of your budget), you could get those clicks fairly quickly, no matter how good the software tries to spread out your impressions. Maybe you should just increase the budget.
     
    Lucid Web Marketing, Jun 25, 2010 IP
  6. Domenic Carlson

    Domenic Carlson Peon

    Messages:
    143
    Likes Received:
    2
    Best Answers:
    0
    Trophy Points:
    0
    #6
    Is there any particular reason why you want it spread over the course of the day? If they are all getting used up, but they are quality clicks, what does it matter the time of day? You should be happy they are going so fast!
     
    Domenic Carlson, Jun 25, 2010 IP
  7. IRichie

    IRichie Peon

    Messages:
    53
    Likes Received:
    1
    Best Answers:
    0
    Trophy Points:
    0
    #7
    Let us know more about your campaigns
    - You are using Search or Content
    - Runs your ad on computer or on mobile and other devices too.

    Etc. Etc. I was also facing same problem, earlier. But then I setup my campaign to give max results in lowest cost.
     
    IRichie, Jun 26, 2010 IP
  8. magda

    magda Notable Member

    Messages:
    5,197
    Likes Received:
    315
    Best Answers:
    0
    Trophy Points:
    280
    #8
    if you think your ads aren't being shown at the optimum time, you could day-part - set the hours when you want your ads to show
     
    magda, Jun 26, 2010 IP
  9. DoctorFred

    DoctorFred Active Member

    Messages:
    92
    Likes Received:
    2
    Best Answers:
    0
    Trophy Points:
    75
    #9
    Yomick,
    what is your budget and average cpc?
    Anyway maxing out the daily budget is a nice problem to have if the campaign is profitable. In that case just increase the budget.

    If you are maxing out and the campaign is not profitable, decrease your bids.

    Also send me a PM with the campaign attached and I will review further - hehe j/k
     
    DoctorFred, Jun 27, 2010 IP