What do you look for in a directory?

Discussion in 'Directories' started by projectWORD, Jun 4, 2010.

  1. #1
    Hi,

    I would like to get some feedback on what people look for in a directory?

    Kind Regards

    Jamie
     
    projectWORD, Jun 4, 2010 IP
  2. ninja_va

    ninja_va Peon

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    #2
    1) Whether the page i am goinng to get link on is cached or not

    2) Whether the cache date on the page is within 30 days or not

    3) Whether quality of other listings is good or not ( co-citation )

    4) MozRank of the page I'm going to get link on

    5) Quality of listings in few other categories

    6) Homepage PR to see whether it has enough link equity to flow around the category level pages

    7) Quality of their backlink profile / networked spam signals

    8) Whether the link is JS / redirect

    hope this helps :)

    ninja_va
     
    ninja_va, Jun 4, 2010 IP
  3. pipes

    pipes Prominent Member

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    #3
    Nice eyes and a great smile, if shes got that then we can work on the rest, no really, lol :)

    As a submitter or a person browsing a directory?
     
    pipes, Jun 4, 2010 IP
  4. Mia

    Mia R.I.P. STEVE JOBS

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    #4
    Things I'd suggest looking for (which are also things we strive to do).

    Keep it clean. Devoid of dead links and expired out sites and landing pages.
    Well indexed.
    Simple, not cluttered with too much advertising, or other distractions.
    An actual contact page with phone number, email, etc...
    Age. Directories that are years old, vs. months or weeks.
     
    Mia, Jun 4, 2010 IP
  5. joshvelco

    joshvelco Peon

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    #5
    Will I eventually get a google counted backlink from it?
    Is the site SPaM free?
    Does the site use annoying features like popups, popunders and tonnes of ads?
    Does the directory require a reciprocal link or not?
    Are there sufficient categories to fit 99% of sites into perfectly?
     
    joshvelco, Jun 4, 2010 IP
  6. etc

    etc Well-Known Member

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    #6
    a directory that don't ask for a linkback. thats what i'm looking
     
    etc, Jun 4, 2010 IP
  7. CIKMarketing

    CIKMarketing Peon

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    #7
    First, it can't be a paid directory. The second I see that, I am gone. Along the same lines, I would prefer if it is human edited and does not require a reciprocal link.

    The directory also needs to be clean, no adult content, no gambling.

    As well, I prefer specific categories. It makes no sense, for example, if you're a marketing company, to have to submit to a general "business" category or something similar.
     
    CIKMarketing, Jun 5, 2010 IP
  8. snowbird

    snowbird Notable Member

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    #8
    Most directories that are free (I said most and not all) have no revenue to pay quality editors or to pay for features and the promotion that would benefit you as the submitter. As an example, business.com pays for PPC traffic into its categories. How many free directories do this?
     
    snowbird, Jun 5, 2010 IP
  9. pipes

    pipes Prominent Member

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    #9
    The directory needs to make money in order to stay open for you, so if it doesn't charge for a review then its going to do something like the following.

    Have adsense and send you occasional emails asking you to click the ads, yep some actually do that, risky and stupid.
    Sell your email address so that someone else can spam you.
    Auto approve, never edit, FFA

    And ultimately get bored with the directory if it makes no money and stop running it, in which case your listings in free directories become very short term and never reach the age where they are trusted by the search engines.
     
    pipes, Jun 6, 2010 IP
  10. CIKMarketing

    CIKMarketing Peon

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    #10
    I understand that directories need to make money. That is one reason why directories typically aren't the best spot to look for and acquire backlinks.

    Paying for Do-Follow backlinks is directly against Google's TOS.
     
    CIKMarketing, Jun 6, 2010 IP
  11. snowbird

    snowbird Notable Member

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    #11
    You are ill informed regarding the differences regarding paid directories and paid links. Watch the video here and see what Matt Cutts says about paid directories.
     
    snowbird, Jun 6, 2010 IP
  12. CIKMarketing

    CIKMarketing Peon

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    #12
    Fair enough. Good tip. We still, as a rule, don't use paid directories, or directories in general (with the exception of DMOZ), but I appreaciate the video and clarification.
     
    CIKMarketing, Jun 6, 2010 IP
  13. snowbird

    snowbird Notable Member

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    #13
    Many of the free directories simply hit the approve button and any submission is accepted. Most of the respected paid directories truly edit submissions. In my case, I write a unique description for each listing that appears in the category and a separate description for the listing detail page. It's twice the work, but it is my hope that both submitters and visitors see the value in doing it this way.

    As with any SEO effort, directories alone won't do much. But for clients, permanent listings in respected directories can offer them long term value in the years ahead.

    No problem on the video CIKMarketing. We are all here to share and learn. Well some are here for other reasons, but I think we both are contributing to the forum. :)
     
    snowbird, Jun 6, 2010 IP
  14. fastreplies

    fastreplies Banned

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    #14
    fastreplies, Jun 6, 2010 IP
  15. adriani

    adriani Peon

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    #15
    some traffic and manual editors.
     
    adriani, Jun 7, 2010 IP
  16. rehash

    rehash Well-Known Member

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    #16
    age, PR, Alexa Rank, number of back links, traffic, original clean template, quality of included sites
     
    rehash, Jun 7, 2010 IP
  17. vannarith

    vannarith Active Member

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    #17
    for directory, i always look for backlink from high pr homepage and hoping will get great benefit from.
     
    vannarith, Jun 10, 2010 IP