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I would recommend the article submissions, they can generate great traffic. It's free, but, it will cost you some time to write the articles.
Yes article marketing is the cheapest one... you only need word processor and some writing skills. After that you submit it to various article directory. but remember to keep the quality of your articles. If no, no one will read your articles good luck
Of course if you are not into writing and have to pay someone else to write for you, the cost of article marketing goes up.
That's why you see so many threads on this forum looking for people to write 500 word articles for 2.00. But most of those articles aren't readable
Indeed it goes up. Especially if what you are looking for is quality and informative articles. Let's not forget that article writing and submitting is one of the tactics in Off-Page SEO. SO, if you do the SEO yourself, IT IS the cheapest online marketing there is.
article marketing and video marketing are free...seo is also free but it takes more time...and time is money...