Why am I not earning more?

Discussion in 'AdSense' started by rldowling03, May 3, 2010.

  1. #1
    Hi all,

    Well I have recently started a website and it has done VERY well.

    Launched 1 month ago today and is now reaching on average about 150,000 page impressions through adsense and on average about 150 and only earning $13-$15 a day with a quite low eCPM.

    I thought I would be earning a bit higher than that, as the eCPM is hardly ever reaching $0.10

    Is that normal for adsense? I don't know of any other companies to go with as I usually have just stuck with adsense
     
    rldowling03, May 3, 2010 IP
  2. music legend

    music legend Well-Known Member

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    #2
    depends on what your keywords are. they might just be low paying ones
     
    music legend, May 3, 2010 IP
  3. extremephp

    extremephp Peon

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    #3
    Well, You have Got Many Reasons For this :

    1.Low Paying Keywords - May your niche will be a low paying keyword
    2.Irrelavant Ad - May be your Ad will be irrelavant and showing some low paying niche ads even though your site is about a high paying niche. Get On page SEO done and solve this trouble.
    3.Adplacement - PLace the ads properly that People can click it easily. No people want to scroll and Find the ads there own. so give them a proper chance to click the ads.


    For Your case, Get Adplacement, And Onpage SEO done and The things Would be alright :)
     
    extremephp, May 3, 2010 IP
  4. lifeplayer

    lifeplayer Notable Member

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    #4
    The CPC basically depends on the niche / keyword
    However, the eCPM is depends on both CPC and CTR.
    So, you shall focus on improving the CTR, your CTR is only 0.1% which is consider very low. If you can improve your CTR to 1%, then your eCPM will be around $1
     
    lifeplayer, May 3, 2010 IP
  5. rldowling03

    rldowling03 Notable Member

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    #5
    How do I go about increasing CTR, just by placing ads properly and in better locations as well as maybe a little SEO??
     
    rldowling03, May 4, 2010 IP
  6. hem1234

    hem1234 Peon

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    #6
    The CPC is the responsible for $0.10. Also place your ads at proper location.
     
    hem1234, May 4, 2010 IP
  7. jubauploader

    jubauploader Peon

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    #7
    you should choose a good keyword
     
    jubauploader, May 4, 2010 IP
  8. Ironclad

    Ironclad Peon

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    #8
    Its all about your AdSense niche and your keywords. You might not have optimized your content well with high value keywords and Google might just be delivering the lowest quality ads to your site. You need to do a little keyword research to bolster up your content.

    I think $0.10 is a little low. Your CPCs should be about $0.40-$0.60 which is about average. Do some research into your theme and find out if it has a few high paying AdSense keywords (most themes do...)

    Anyway good luck, hope your Adsense earnings take a turn for the better soon.
     
    Ironclad, May 4, 2010 IP
  9. Kiss33

    Kiss33 Banned

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    #9
    Are you writing content around your ads? if not maybe worth a try.
     
    Kiss33, May 4, 2010 IP
  10. rldowling03

    rldowling03 Notable Member

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    #10
    Its just a blog site posting images and videos so content is very random depending on what is posted. Would that be a problem for optimizing the site for adsense through keywords
     
    rldowling03, May 4, 2010 IP
  11. Dr.Hady

    Dr.Hady Peon

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    #11
    it depends on keywords and countries of the visitors
     
    Dr.Hady, May 4, 2010 IP
  12. jezzz

    jezzz Notable Member

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    #12
    Yeah it depends upon your traffic nature and sources! along all your keywords strength and ads placements also matters while earning on adsense
     
    jezzz, May 4, 2010 IP
  13. lifeplayer

    lifeplayer Notable Member

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    #13
    To increase you CTR, you first need to get more targeted traffic.
    And then, try different size of ads an also different placement
     
    lifeplayer, May 5, 2010 IP
  14. anjelina27

    anjelina27 Member

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    #14
    you are targeting a low paying keywords.
     
    anjelina27, May 5, 2010 IP
  15. iknowalittlebit

    iknowalittlebit Peon

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    #15
    What is your niche? If you tell us your niche is dogsitting, then those numbers are perfectly normal.
     
    iknowalittlebit, May 5, 2010 IP
  16. memoryxiao

    memoryxiao Peon

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    #16
    How about you niche,it is so important.
     
    memoryxiao, May 5, 2010 IP
  17. Project Mobius

    Project Mobius Peon

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    #17
    pay me $500 a month and i will make your site earn $200 a month
     
    Project Mobius, May 5, 2010 IP
  18. troupe

    troupe Peon

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    #18
    Look at the source of traffic. If you are getting 150k per month all from people clicking through a forum of computer wallpaper then it probably is to be expected. I would recommend only showing adsense to people who come from search engines (assuming you are getting decent traffic from search engines) and see if that bumps up your total revenue after a few weeks.
     
    troupe, May 5, 2010 IP
  19. rldowling03

    rldowling03 Notable Member

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    #19
    Well about 58% of traffic is from search engines, 21% is from twitter and facebook (via our fan page) and the rest is from direct traffic.

    Site doesnt have a niche really, it is a blog posting a multitude of different things from images to videos to plain text posts and riddles

    I guess I will just have to deal with the low earnings as I am no SEO/adsense wizard and I really can't afford to pay for it to be done to my site. Will just experiment with ad placement
     
    rldowling03, May 5, 2010 IP
  20. beet

    beet Peon

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    #20
    http://www.bypassfanpages.com/ will get you pennies per click. Your blog there is useless when it comes to AdSense value. Better off with a CPM company.
     
    beet, May 5, 2010 IP